# Sales Layer PIM: Information technology & services, Valencia, Spain

> Sales Layer PIM: Sales Layer PIM is a leading Product Information Management (PIM) platform based in Valencia, Spain, founded in 2013. Based in Valencia, Spain.

Source: https://millionrounds.com/startup/sales-layer-pim (Millionrounds; every figure on the page links to its filing or article)

Spain · [Information technology & services startup](https://millionrounds.com/companies)

# Sales Layer PIM

Sales Layer PIM is a leading Product Information Management (PIM) platform based in Valencia, Spain, founded in 2013.

Email

Funding reported Last round: Series B

Information technology & services Valencia, Spain

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Company summary

- **Founded:** 2013 13 years old
- **Team:** 81 51 to 200 people
- **Funding reported:** 30.4M as listed, currency not stated
- **Last round:** Series B Jun 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Sales Layer PIM has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Sales Layer PIM

Sales Layer PIM is a leading Product Information Management (PIM) platform based in Valencia, Spain, founded in 2013.

It specializes in helping B2B companies automate complex processes and centralize product data across various distribution channels. The platform is designed to address the challenges of spreadsheet overuse and outdated PIM systems, emphasizing user-friendly design and rapid onboarding. The Sales Layer PIM software allows businesses to upload, centralize, enrich, and automate product data efficiently. It offers features such as data centralization, product data enrichment, syndication to multiple sales channels, and real-time catalog management. The platform also provides analytics to help retailers identify and resolve conversion gaps in product content. With over 300 customers in more than 33 countries, Sales Layer serves a diverse range of industries, including retail, manufacturing, and distribution, supporting enterprise-level organizations with extensive product catalogs and digital assets.

## What company datasets say Sales Layer PIM raised

Funding, as reported

Reported in all **30.4M** in the source's currency

Rounds **5**

Last round **Series B**

Last round size **25M**

Last round date **Jun 2022**

Investors listed **8**

## Founders and team

From Sales Layer PIM's own website: 2 founders, 9 on the team.

**Álvaro Verdoy** CEO & Founder

**Iban Borràs** CPO & Founder

- **Aniqa Hijazi** CFO & COO
- **Cristina Lacasa** VP People and Culture
- **Jorge López** VP Engineering
- **Miguel Giner** VP Customer Success
- **Razvan Zottu** Head of Sales
- **Rodrigo Fernández** Head of Revenue Operations
- **Jack Freeman** Board Member
- **Mark Kavelaars** Board Member
- **Miguel Bagulho** Board Member

Advisers *David Gobert-Cézanne* *Félix Peña* *Humberto Pereira*

## On a portfolio page

Investors who name them

- [Giza Venture Capital](https://millionrounds.com/fund/giza-venture-capital)

Each firm lists Sales Layer PIM on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

ai_content_generation enterprise_software catalog creation consumers product management manufacturing catalog_management enterprises connector integrations pdf_export api_integration information technology & services macros gpt ai content generation localization unspsc codes

Built with from their website

Amazon SES Google Tag Manager Amazon CloudFront HREF Lang Google Cloud YouTube Google Workspace CloudFlare Viewport Meta LinkedIn Ads

+8 more

Amazon Simple Email Service Hubspot Webflow Hosting Apple Business Manager Google Cloud Hosting Google Meet Weglot CloudFlare CDN

- **Sector:** Information technology & services
- **Industry code:** NAICS 54151, 513210, SIC 7375,
- **Region:** Valencian Community
- **Revenue:** 5M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/sales-layer)

## Information technology & services in Spain

Startups like it

- [**Multiverse Computing** San Sebastian · founded 2019 *Raised*](https://millionrounds.com/company/multiverse-computing)
- [**Cabify** Madrid · founded 2011 *Raised*](https://millionrounds.com/company/cabify)
- [**Factorial** Barcelona · founded 2016 *Raised*](https://millionrounds.com/company/factorial)
- [**Titan OS** Barcelona · founded 2023 *Raised*](https://millionrounds.com/company/titan-os)
- [**Submer** Rubi · founded 2015 *Raised*](https://millionrounds.com/company/submer)
- [**Badi** Barcelona · founded 2015 *Raised*](https://millionrounds.com/company/badi)
- [**Typeform** Barcelona · founded 2012 *Raised*](https://millionrounds.com/company/typeform)
- [**Shakers** Madrid · founded 2020 *Raised*](https://millionrounds.com/company/shakers)

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