# Routific: Information technology & services, Vancouver, Canada

> Routific: Routific is a logistics and route optimization software company based in Vancouver, Canada, founded in 2012. Based in Vancouver, Canada. Founded 2012.

Source: https://millionrounds.com/startup/routific (Millionrounds; every figure on the page links to its filing or article)

Canada · [Information technology & services startup](https://millionrounds.com/companies)

# Routific

Routific is a logistics and route optimization software company based in Vancouver, Canada, founded in 2012.

Email

Funding reported Last round: Undisclosed round

Information technology & services Vancouver, Canada

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Company summary

- **Founded:** 2012 14 years old
- **Team:** 25 11 to 50 people
- **Funding reported:** 3M as listed, currency not stated
- **Last round:** Undisclosed round Jun 2024

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Routific has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Routific

Routific is a logistics and route optimization software company based in Vancouver, Canada, founded in 2012.

It focuses on helping small to medium-sized delivery businesses efficiently plan, optimize, and track last-mile deliveries. The company uses a proprietary algorithm inspired by honey bee flight patterns to solve the Vehicle Routing Problem, significantly reducing manual planning time and driving costs. Routific offers a comprehensive delivery management platform that includes intelligent route optimization, a mobile driver app, live GPS tracking, dispatch and scheduling tools, automated delivery notifications, and advanced analytics. The platform operates on a subscription model, with plans starting at $150 per month and a free 7-day trial for new users. Routific primarily serves businesses in logistics, e-commerce, food delivery, and courier services, and is trusted by thousands of delivery businesses worldwide, including partnerships with major retailers like Carrefour and Walmart Canada.

## What company datasets say Routific raised

Funding, as reported

Reported in all **3M** in the source's currency

Rounds **5**

Last round **Undisclosed round**

Last round size **1M**

Last round date **Jun 2024**

Investors listed **8**

## Founders and team

From Routific's own website: 1 founder, 19 on the team.

**Marc Kuo** Co-Founder & CEO

- **Scott Justason** CTO
- **Suzanne Ma** CTO
- **Adam Smith** Senior Product Engineer II
- **Allison Fang** Senior Product Designer
- **Frankie Ng** Senior Product & Visual Designer II
- **Isaac Ribeiro** Staff Engineer
- **Jamil Wahid** Staff Product Manager
- **Julio Renner** Staff Engineer II
- **Kevin Lioi** Principal Research Engineer
- **Michael Yablonsky** Director of Design
- **Nina Sarabia** Director of Engineering
- **Peter Kemp** Engineering Lead
- **Philip Chung** Staff Engineer II
- **Rashi Malhotra** Product Engineer
- **Rodrigo Boos** Staff Engineer II
- **Roger Tsui** Principal Algorithm Engineer
- **Serena Tay** Senior Product Engineer
- **Sophie Ellis** Customer Support Lead

And 1 more on the team.

## On 2 portfolio pages

Investors who name them

- [Pallasite Ventures](https://millionrounds.com/fund/pallasite-ventures-inc)
- [Red Rocket Ventures](https://millionrounds.com/fund/red-rocket-ventures)

Each firm lists Routific on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

delivery route optimization real-time tracking consumers automated dispatch non-overlapping routes delivery notifications delivery business manual route planning delivery optimization carbon footprint reduction shortest path algorithms intelligent routing enterprises proof of delivery information technology & services driver satisfaction

Built with from their website

HubSpot Sales Hub Google Tag Manager Amazon CloudFront PWA Postmark Stripe Payments Font Awesome Convert YouTube Google Workspace

+8 more

CloudFlare Viewport Meta LinkedIn Ads Render Google Play Readme Hubspot Cloudflare WAF

- **Sector:** Information technology & services
- **Industry code:** NAICS 54133, 513210, SIC 7389, 7372
- **Region:** British Columbia
- **Revenue:** 4M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/routific)

## Information technology & services in Canada

Startups like it

- [**Cohere** Toronto · founded 2019 *Raised*](https://millionrounds.com/company/cohere)
- [**Hopper** Montreal · founded 2007 *Raised*](https://millionrounds.com/company/hopper)
- [**Top Hat** Toronto · founded 2009 *Raised*](https://millionrounds.com/company/top-hat)
- [**neuvoo** Montreal · founded 2011 *Raised*](https://millionrounds.com/company/neuvoo)
- [**TrackTik** Montreal · founded 2010 *Raised*](https://millionrounds.com/company/tracktik)
- [**Elastic Path** Vancouver · founded 2000 *Raised*](https://millionrounds.com/company/elastic-path)
- [**Benevity** Calgary · founded 2008 *Raised*](https://millionrounds.com/company/benevity)
- [**gaiia** Montreal · founded 2023 *Raised*](https://millionrounds.com/company/gaiia)

## Is this your company?

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