# Rootly: Information technology & services, Toronto, Canada

> Rootly: Rootly is an AI-native on-call and incident management platform founded in 2020 in San Francisco, California. Based in Toronto, Canada. Founded 2020.

Source: https://millionrounds.com/startup/rootly (Millionrounds; every figure on the page links to its filing or article)

Canada · [Information technology & services startup](https://millionrounds.com/companies)

# Rootly

Rootly is an AI-native on-call and incident management platform founded in 2020 in San Francisco, California.

Funding reported Last round: Series A

Information technology & services Toronto, Canada

Company summary

- **Founded:** 2020 6 years old
- **Team:** 90 51 to 200 people
- **Funding reported:** 15.2M as listed, currency not stated
- **Last round:** Series A Aug 2023

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Rootly has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Rootly

Rootly is an AI-native on-call and incident management platform founded in 2020 in San Francisco, California.

It is designed to help engineering and DevOps teams detect, manage, resolve, and learn from incidents quickly, all within Slack or Microsoft Teams. Rootly operates in the B2B SaaS space, focusing on incident management and on-call operations. The platform offers a comprehensive suite of features, including automated incident response and on-call scheduling, AI-guided troubleshooting, and customizable workflows. It integrates seamlessly with popular tools like Jira, GitHub, and Asana, enhancing coordination for teams. Rootly serves a diverse range of clients, including notable companies like NVIDIA, Dropbox, and LinkedIn, processing over 60,000 incidents annually and significantly reducing incident resolution time. The company has raised $15.2 million in funding and has approximately 54 employees.

## What company datasets say Rootly raised

Funding, as reported

Reported in all **15.2M** in the source's currency

Rounds **2**

Last round **Series A**

Last round size **12M**

Last round date **Aug 2023**

Investors listed **9**

Y Combinator **S21**

## On 2 portfolio pages

Investors who name them

- [Gradient](https://millionrounds.com/fund/gradient-ventures)
- [Max Mullen](https://millionrounds.com/fund/max-mullen)

Each firm lists Rootly on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

incident response devops information technology & services outage management sre incident resolution incident management saas software development computer software site reliability engineering

Built with from their website

Microsoft Azure Monitor Amazon DynamoDB Amazon CloudFront AWS Trusted Advisor GitHub Google Workspace CloudFlare Viewport Meta Google Drive IBM ILOG CPLEX Optimization Studio

+8 more

Hubspot PostgreSQL TurboBytes AWS Analytics Webflow Hosting OpenAI AWS Lambda Apple Business Manager

- **Sector:** Information technology & services
- **Industry code:** NAICS 513210, SIC 7372
- **Region:** Ontario
- **Revenue:** 1.2M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/rootly)

## Information technology & services in Canada

Startups like it

- [**Cohere** Toronto · founded 2019 *Raised*](https://millionrounds.com/company/cohere)
- [**Hopper** Montreal · founded 2007 *Raised*](https://millionrounds.com/company/hopper)
- [**Top Hat** Toronto · founded 2009 *Raised*](https://millionrounds.com/company/top-hat)
- [**neuvoo** Montreal · founded 2011 *Raised*](https://millionrounds.com/company/neuvoo)
- [**TrackTik** Montreal · founded 2010 *Raised*](https://millionrounds.com/company/tracktik)
- [**Elastic Path** Vancouver · founded 2000 *Raised*](https://millionrounds.com/company/elastic-path)
- [**Benevity** Calgary · founded 2008 *Raised*](https://millionrounds.com/company/benevity)
- [**gaiia** Montreal · founded 2023 *Raised*](https://millionrounds.com/company/gaiia)

## Is this your company?

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