# reverse.fashion: Industrial automation, Berlin, Germany

> reverse.fashion: reverse.fashion is a technology company focused on intelligent sorting solutions for discarded textiles. Based in Berlin, Germany.

Source: https://millionrounds.com/startup/reverse-fashion (Millionrounds; every figure on the page links to its filing or article)

Germany · [Industrial automation startup](https://millionrounds.com/companies)

# reverse.fashion

reverse.fashion is a technology company focused on intelligent sorting solutions for discarded textiles.

Email

Funding reported Last round: Seed

Industrial automation Berlin, Germany

Follow reverse.fashion and see its new rounds in your feed. [Start following](https://millionrounds.com/login?join=1&why=follow&next=%2Fstartup%2Freverse-fashion)

Company summary

- **Founded:** 2024 2 years old
- **Team:** 9 1 to 10 people
- **Funding reported:** 1M as listed, currency not stated
- **Last round:** Seed Jul 2026

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for reverse.fashion has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About reverse.fashion

reverse.fashion is a technology company focused on intelligent sorting solutions for discarded textiles.

Their mission is to promote a circular economy by reducing waste through reuse, repair, upcycling, and recycling. The company was founded to deliver advanced textile sorting technology, drawing on research and development from circular.fashion and Technische Universität Berlin. The team at reverse.fashion consists of experts in sorting, machine learning, software development, and optical engineering. They develop next-generation textile sorting technology that utilizes computer vision, digital print processing, and spectroscopy. This technology enables the augmented and automated sorting of used textiles into valuable resources, supporting sustainability efforts in the textile industry.

## What company datasets say reverse.fashion raised

Funding, as reported

Reported in all **1M** in the source's currency

Last round **Seed**

Last round size **1M**

Last round date **Jul 2026**

## Founders and team

From reverse.fashion's own website: 3 on the team.

- **Dr. Karsten Pufahl** CTO
- **Paul Doertenbach** Head of Strategy
- **Mario Osterwalder** Managing Director

## On a portfolio page

Investors who name them

- [H&M Group Ventures (Prev. H&M CO:LAB)](https://millionrounds.com/fund/h-and-m-group-ventures-prev-h-and-m-co-lab)

Each firm lists reverse.fashion on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

consumers distribution rfid technology manufacturing automated sorting system upcycling sustainability in textiles textile sorting technology spectroscopy solutions software engineering information technology & services recommerce services computer vision secondhand markets and game manufacturing ai-based computer vision

Built with from their website

Google Tag Manager Squarespace ECommerce Atlassian YouTube Google Workspace CloudFlare Viewport Meta Contentsquare Google Meet Priority Hints

+8 more

React Mobile Friendly Amazon Business Open Graph Amazon Route 53 Anthropic Claude Framer Google Analytics

- **Sector:** Industrial automation
- **Industry code:** NAICS 33993, 333248, 51321, SIC 3999
- **Region:** Berlin

## Industrial automation in Germany

Startups like it

- [**VEGA Level and Pressure** Schiltach · founded 1959](https://millionrounds.com/startup/vega-level-and-pressure)
- [**RoboHelix** Oberschneiding · founded 2015](https://millionrounds.com/startup/robohelix)
- [**coboworx** Salmtal · founded 2019](https://millionrounds.com/startup/coboworx)
- [**cellumation** Bremen · founded 2017](https://millionrounds.com/startup/cellumation)
- [**Semodia GmbH** Radebeul · founded 2019](https://millionrounds.com/startup/semodia-gmbh)
- [**Toolify Robotics GmbH** Ulm · founded 2020](https://millionrounds.com/startup/toolify-robotics-gmbh)
- [**the moc** Hamburg · founded 2021](https://millionrounds.com/startup/the-moc)
- [**AiSupervision** Mannheim · founded 2020](https://millionrounds.com/startup/aisupervision)

## Is this your company?

Add your raise, your deck and your story, and put reverse.fashion in front of investors. Or tell us what we have wrong.

[List your startup](https://millionrounds.com/list-your-startup)[Send a correction](https://millionrounds.com/corrections)