# preen.me: Information technology & services, Claymont, United States

> preen.me: Preen.Me was a beauty-focused platform founded in 2011 that specialized in social intelligence, influencer marketing, and personalized product...

Source: https://millionrounds.com/startup/preen-me (Millionrounds; every figure on the page links to its filing or article)

United States · [Information technology & services startup](https://millionrounds.com/companies)

# preen.me

Preen.Me was a beauty-focused platform founded in 2011 that specialized in social intelligence, influencer marketing, and personalized product recommendations.

Funding reported Last round: Seed

Information technology & services Claymont, United States

Company summary

- **Founded:** 2012 14 years old
- **Team:** 6 1 to 10 people
- **Funding reported:** $800K in dollars
- **Last round:** Seed Oct 2012

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for preen.me has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About preen.me

Preen.Me was a beauty-focused platform founded in 2011 that specialized in social intelligence, influencer marketing, and personalized product recommendations.

The company aimed to enhance product decisions and shopping experiences for women and beauty brands by utilizing customer conversations, social graphs, and crowdsourced feedback. The services offered by Preen.Me included social business intelligence, social research, strategy, influencer marketing, and campaign activation, particularly for consumer brands in the beauty and related CPG sectors. It also fostered a consumer-facing beauty community that provided inspiration, tutorials, and tailored product recommendations based on user preferences. Preen.Me's platform allowed users to explore beauty categories, compare products, and receive personalized suggestions for various beauty items. The company served notable clients, including major beauty brands like Estée Lauder, L’Oréal, and Charlotte Tilbury, as well as private equity firms seeking insights from its social business intelligence research. The company was based in Tel Aviv, Israel, with additional locations in Walnut, California, and Claymont, Delaware.

## What company datasets say preen.me raised

Funding, as reported

Reported in all **$800K** in dollars

Rounds **1**

Last round **Seed**

Last round size **$800K**

Last round date **Oct 2012**

Investors listed **4**

## The company, in detail

What they build

Known for

consumers social media marketing information technology & services cpg information technology research user generated content beauty technology e-commerce influencer marketing internet women-focused social commerce social engagement marketing & advertising

Built with from their website

Google Workspace CloudFlare Google Meet CloudFlare CDN Cloudflare DNS Google Search Console Gmail

- **Sector:** Information technology & services
- **Industry code:** NAICS 51621, 541810, SIC 7375, 7311
- **Region:** Delaware
- **Revenue:** $10M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/preen-me)

## Information technology & services in United States

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- [**Harvey** San Francisco · founded 2022 *Raised*](https://millionrounds.com/company/harvey)

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