# Pinpoint, a Mastercard company: Marketing & advertising, Sydney, Australia

> Pinpoint, a Mastercard company: Mastercard Loyalty Solutions, a division of Mastercard Australia, specializes in creating and managing loyalty and reward...

Source: https://millionrounds.com/startup/pinpoint-a-mastercard-company (Millionrounds; every figure on the page links to its filing or article)

Australia · [Marketing & advertising startup](https://millionrounds.com/companies)

# Pinpoint, a Mastercard company

Mastercard Loyalty Solutions, a division of Mastercard Australia, specializes in creating and managing loyalty and reward programs.

Funding reported Last round: Series B

Marketing & advertising Sydney, Australia

Company summary

- **Founded:** 1982 44 years old
- **Team:** 77 51 to 200 people
- **Funding reported:** 17.5M as listed, currency not stated
- **Last round:** Series B Sept 2001

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Pinpoint, a Mastercard company has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Pinpoint, a Mastercard company

Mastercard Loyalty Solutions, a division of Mastercard Australia, specializes in creating and managing loyalty and reward programs.

These programs are designed to help issuers and merchants attract, retain, and grow their customer base through data-driven and customizable solutions. The focus is on innovative loyalty strategies that enhance customer understanding and engagement. The company offers a range of services, including program design and management, reward fulfillment, and customer engagement tools. They provide end-to-end handling of point-based rewards, sourcing diverse rewards like merchandise and travel, and ensuring seamless interactions through responsive websites and mobile app integrations. Additionally, Mastercard Loyalty Solutions delivers analytics and insights to optimize customer engagement and program performance. Their product offerings include a loyalty processing platform that supports customizable point-based systems, co-branded prepaid cards for various uses, and digital communication tools for effective program promotion. These solutions aim to strengthen brand loyalty and enhance customer experiences across multiple channels.

## What company datasets say Pinpoint, a Mastercard company raised

Funding, as reported

Reported in all **17.5M** in the source's currency

Last round **Series B**

Last round size **17.5M**

Last round date **Sept 2001**

## The company, in detail

What they build

Known for

closed loop retail loyalty solutions information technology & services financial services b2b2c b2e solutions fintech loyalty strategy formulation program design saas services end to end modular loyalty solutions data analytics insights operationsfulfilment capabilities curated web mobile marketing social media marketing & advertising computer software b2b

Built with from their website

Certinia Azure Data Lake Analytics Microsoft Azure Monitor GitHub Actions accessiBe Azure Devops Data Analytics ServiceNow Red Hat JBoss Enterprise SOA Platform Apache Hadoop HDFS

+8 more

Docker Adobe Prisma Cisco Secure Firewall Management Center Amazon SES Azure Log Analytics Salesforce Service Cloud Revel iPad POS

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 541890, 541512, SIC 7311, 7371
- **Region:** New South Wales
- **Part of:** BGL BNP Paribas

## Marketing & advertising in Australia

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- [**Bench Media** North Sydney · founded 2012](https://millionrounds.com/startup/bench-media)
- [**Mediaocean (Formerly BCC AdSystems)** Sydney · founded 1967](https://millionrounds.com/startup/mediaocean-formerly-bcc-adsystems)
- [**Edge** Melbourne · founded 2006](https://millionrounds.com/startup/edge-10)
- [**Robinhood Agency** Sydney](https://millionrounds.com/startup/robinhood-agency)
- [**Metigy** Sydney · founded 2015](https://millionrounds.com/startup/metigy)
- [**Genero** Melbourne · founded 2009](https://millionrounds.com/startup/genero)

## Is this your company?

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