# Pie Systems: Financial services, Copenhagen, Denmark

> Pie Systems: Pie Systems is a travel technology and financial technology company founded in 2018, headquartered in San Francisco, California.

Source: https://millionrounds.com/startup/pie-systems (Millionrounds; every figure on the page links to its filing or article)

Denmark · [Financial services startup](https://millionrounds.com/companies)

# Pie Systems

Pie Systems is a travel technology and financial technology company founded in 2018, headquartered in San Francisco, California.

Email

Funding reported Last round: Seed

Financial services Copenhagen, Denmark

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Company summary

- **Founded:** 2017 9 years old
- **Team:** 53 51 to 200 people
- **Funding reported:** 15.5M as listed, currency not stated
- **Last round:** Seed Aug 2020

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Pie Systems has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Pie Systems

Pie Systems is a travel technology and financial technology company founded in 2018, headquartered in San Francisco, California.

The company offers a fully digital VAT refund platform called Pie VAT, designed for international tourists and retailers. This innovative solution allows tourists to claim VAT refunds easily through a mobile app on iOS and Android devices, eliminating the need for traditional paper-based processes. Retailers can facilitate these claims directly at the Point of Sale using a dedicated merchant app and custom hardware. The Pie VAT platform consists of a consumer app for tourists, a merchant app for store partners, and secure hardware for digitizing purchases. It aims to streamline tax-free shopping by removing queues at refund counters and providing higher refunds for tourists. Pie Systems operates in Denmark, Norway, Sweden, and Japan, serving a diverse range of retailers from global brands to local shops. The company has raised approximately $25.6 million in funding and continues to enhance the tourism marketplace with its digital-first approach.

## What company datasets say Pie Systems raised

Funding, as reported

Reported in all **15.5M** in the source's currency

Rounds **2**

Last round **Seed**

Last round date **Aug 2020**

Investors listed **7**

## Founders and team

From Pie Systems's own website: 1 founder.

**Sunny Long** Co-Founder/CEO

Advisers *Pie Advisor*

## The company, in detail

What they build

Known for

mobile claims tax-free shopping customer satisfaction consumers secure payment processing customer engagement tools digital vat refunds multi-platform support information technology & services financial services mobile app enhanced store efficiency qr code scanning expanding locations gdpr compliant merchant support system

Built with from their website

Google Tag Manager HREF Lang PWA Google Workspace CloudFlare Viewport Meta Google Play Hubspot Google Sign-In webpack

+8 more

Facebook SDK AI Google Meet CloudFlare CDN Google Identity Services APIs Priority Hints React Google Font API

- **Sector:** Financial services
- **Industry code:** NAICS 54151, 513210, SIC 7375, 7372
- **Region:** Capital Region of Denmark
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/pie-systems)

## Financial services in Denmark

Startups like it

- [**Spiir** Aarhus · founded 2010 *Raised*](https://millionrounds.com/company/spiir)
- [**Lunar** Copenhagen · founded 2015](https://millionrounds.com/startup/lunar-8)
- [**Storebox** Kobenhavn · founded 2019](https://millionrounds.com/startup/storebox-2)
- [**Monthio** Kobenhavn · founded 2018](https://millionrounds.com/startup/monthio-2)
- [**samlino.dk** Kobenhavn · founded 2014](https://millionrounds.com/startup/samlino-dk)
- [**Uniify** Copenhagen · founded 2019](https://millionrounds.com/startup/uniify)
- [**Embankment** Copenhagen · founded 2022](https://millionrounds.com/startup/embankment)
- [**Performativ** Kobenhavn · founded 2020](https://millionrounds.com/startup/performativ)

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