# Picklebet: Gambling & casinos, Petrie Terrace, Australia

> Picklebet: Picklebet is an Australian betting and entertainment company that focuses on racing, sports, and esports. Based in Petrie Terrace, Australia.

Source: https://millionrounds.com/startup/picklebet (Millionrounds; every figure on the page links to its filing or article)

Australia · [Gambling & casinos startup](https://millionrounds.com/companies)

# Picklebet

Picklebet is an Australian betting and entertainment company that focuses on racing, sports, and esports.

Funding reported Last round: Series A

Gambling & casinos Petrie Terrace, Australia

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Company summary

- **Founded:** 2020 6 years old
- **Team:** 95 51 to 200 people
- **Funding reported:** 15.9M as listed, currency not stated
- **Last round:** Series A Nov 2023

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Picklebet has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Picklebet

Picklebet is an Australian betting and entertainment company that focuses on racing, sports, and esports.

It operates an online sportsbook and media brand, catering to a next-generation wagering audience. The company emphasizes internet culture and short-form content to create an engaging betting experience. Picklebet offers a variety of betting options, including online sports betting, esports betting, and racing betting. Its product lineup features singles, parlays, same-game and same-race parlays, outrights, and various betting markets. The company also has a division called Pickle Studios, which produces original and culturally relevant content related to sports and esports. Additional features include live streaming, live chat support, and a free-to-enter prediction contest called “Pick’Ems” with cash prizes. The brand primarily targets younger, digitally savvy sports fans and bettors, particularly those interested in esports and trending sports.

## What company datasets say Picklebet raised

Funding, as reported

Reported in all **15.9M** in the source's currency

Rounds **4**

Last round **Series A**

Last round size **9.7M**

Last round date **Nov 2023**

Investors listed **7**

## On a portfolio page

Investors who name them

- [Discerning Capital](https://millionrounds.com/fund/discerning-capital)

Each firm lists Picklebet on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

sports wagering consumers esports wagering information technology & services betting platform esports betting platform betting platform features sports betting b2c customer help center services betting services customer support sports event betting e-commerce amusement arcades

Built with from their website

Amazon SES HREF Lang Atlassian PWA Google Ads Kicksite YouTube Google Workspace CloudFlare Viewport Meta

+8 more

Google Play Amazon Simple Email Service webpack Zendesk Chat X (Twitter) Apple Business Manager Google Meet Firebase

- **Sector:** Gambling & casinos
- **Industry code:** NAICS 71312, 713290, 516210
- **Region:** Queensland
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/picklebet)

## Gambling & casinos in Australia

Startups like it

- [**PlayUp** Sydney · founded 2014](https://millionrounds.com/startup/playup)
- [**Royal Wins** Waterloo · founded 2014](https://millionrounds.com/startup/royal-wins)
- [**Puntaa** Brisbane · founded 2014](https://millionrounds.com/startup/puntaa)
- [**Lucky Bet** Sydney · founded 2022](https://millionrounds.com/startup/lucky-bet)
- [**OddsAI** Sydney · founded 2018](https://millionrounds.com/startup/oddsai)

## Is this your company?

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