# NOWONOMICS AB: Consumer services, Stockholm, Sweden

> NOWONOMICS AB: NOWONOMICS AB, trading as Nowo, is a Swedish public financial technology company focused on democratizing private pension savings.

Source: https://millionrounds.com/startup/nowonomics-ab (Millionrounds; every figure on the page links to its filing or article)

Sweden · [Consumer services startup](https://millionrounds.com/companies)

# NOWONOMICS AB

NOWONOMICS AB, trading as Nowo, is a Swedish public financial technology company focused on democratizing private pension savings.

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Funding reported Last round: Undisclosed round

Consumer services Stockholm, Sweden

Company summary

- **Founded:** 2014 12 years old
- **Team:** 28 11 to 50 people
- **Funding reported:** 4.4M as listed, currency not stated
- **Last round:** Undisclosed round Oct 2018

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for NOWONOMICS AB has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About NOWONOMICS AB

NOWONOMICS AB, trading as Nowo, is a Swedish public financial technology company focused on democratizing private pension savings.

The company offers a mobile savings app designed to help users improve their personal finances and secure their financial future for retirement. With over 150,000 members in Sweden, Nowo aims for European expansion. The core product is the Nowo savings app, which is free to join and use. It allows members to save for future goals or pensions in manageable steps, regardless of their financial background. The Nowo Global Fund serves as the primary investment vehicle, managed by Nowo Fund Management AB. Additionally, Nowo provides financial tools, educational resources, and pension advisory services to assist members in planning for their retirement. The company is headquartered in Stockholm and is led by CEO Rutger Selin.

## What company datasets say NOWONOMICS AB raised

Funding, as reported

Reported in all **4.4M** in the source's currency

Rounds **2**

Last round **Undisclosed round**

Last round size **2.2M**

Last round date **Oct 2018**

Investors listed **1**

## On a portfolio page

Investors who name them

- [NFT Ventures](https://millionrounds.com/fund/nft-group)

Each firm lists NOWONOMICS AB on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

spara enkelt till pensionen spara naer du handlar skickapengar utbildning foer baettre pensionssparande spara till pensionen enklaste sparformen till pension till framtiden privat sparande

Built with from their website

MailChimp Google Workspace Google Meet Loopia Mailchimp Mandrill Google Search Console Gmail

- **Sector:** Consumer services
- **Industry code:** NAICS 523940
- **Region:** Stockholm County
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/nowo)

## Consumer services in Sweden

Startups like it

- [**TWISTSHAKE** Vaesteras · founded 2014](https://millionrounds.com/startup/twistshake)
- [**Medicheck** Stockholm · founded 2016](https://millionrounds.com/startup/medicheck-2)
- [**Lavendla** Stockholm · founded 2014](https://millionrounds.com/startup/lavendla)
- [**Funera AB** Stockholm · founded 2013](https://millionrounds.com/startup/funera-ab)
- [**LecToGo** Stockholm · founded 2019](https://millionrounds.com/startup/lectogo)
- [**Bitrefill** Stockholm · founded 2014](https://millionrounds.com/startup/bitrefill)
- [**MOVS** Stockholm · founded 2005](https://millionrounds.com/startup/movs)
- [**Brick Technology** Stockholm · founded 2019](https://millionrounds.com/startup/brick-technology)

## Is this your company?

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