# Lifemiles: Airlines/aviation, Santa Ana, Costa Rica

> Lifemiles: LifeMiles is a leading airline-driven loyalty program in Latin America and serves as the official frequent-flyer program for Avianca, a major...

Source: https://millionrounds.com/startup/lifemiles (Millionrounds; every figure on the page links to its filing or article)

Costa Rica · [Airlines/aviation startup](https://millionrounds.com/companies)

# Lifemiles

LifeMiles is a leading airline-driven loyalty program in Latin America and serves as the official frequent-flyer program for Avianca, a major airline and member of the Star Alliance.

Funding reported Last round: Private equity

Airlines/aviation Santa Ana, Costa Rica

Company summary

- **Founded:** 2011 15 years old
- **Team:** 250 201 to 1,000 people
- **Funding reported:** 343.7M as listed, currency not stated
- **Last round:** Private equity Jul 2015

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Lifemiles has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Lifemiles

LifeMiles is a leading airline-driven loyalty program in Latin America and serves as the official frequent-flyer program for Avianca, a major airline and member of the Star Alliance.

Founded in 2011 and operating as LifeMiles Corp. since a 2017 spinout, the program is headquartered in Bogotá, Colombia, with operational hubs in San Salvador and a sales office in Miami. LifeMiles has over 6 million active members and continues to grow rapidly, adding approximately 100,000 new members each month. The program allows members to earn miles through Avianca flights and a wide network of partners, including 26 Star Alliance airlines and over 300 non-airline partners such as hotels, car rentals, and retail stores. Members can redeem their miles for flights, upgrades, hotel stays, and various retail rewards. LifeMiles also features a digital platform that facilitates the majority of transactions, offering flexible mileage accrual and redemption options. The program is designed for frequent travelers and points enthusiasts, providing a range of benefits and promotions to enhance the travel experience.

## What company datasets say Lifemiles raised

Funding, as reported

Reported in all **343.7M** in the source's currency

Rounds **1**

Last round **Private equity**

Last round size **343.7M**

Last round date **Jul 2015**

Investors listed **1**

## The company, in detail

What they build

Known for

travel rewards program points expiration reward miles seamless travel travel rewards for latin america customer engagement frequent flyer travel rewards for car rental partners vacation packages conversion options travel agencies latin america travel industry hotel bookings unlimited rewards airlines/aviation

Built with from their website

DXS Adobe Amazon CloudFront Envoy Atlassian Google Workspace Viewport Meta Amazon Simple Queue Service Akamai Bot Manager Akamai App & API Protector

+8 more

webpack Amazon S3 Pingdom Microsoft Excel Quantum Metric KnowBe4 React Salesforce

- **Sector:** Airlines/aviation
- **Industry code:** NAICS 56151, 561599, SIC 7948
- **Region:** San Jose
- **Part of:** Avianca Holding S.A.
- **Revenue:** 208M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/lifemiles)

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