# Laced: Internet, London, United Kingdom

> Laced: Laced is a London-based online marketplace founded in 2018 that specializes in authentic luxury sneakers and branded footwear.

Source: https://millionrounds.com/startup/laced-2 (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Internet startup](https://millionrounds.com/companies)

# Laced

Laced is a London-based online marketplace founded in 2018 that specializes in authentic luxury sneakers and branded footwear.

Funding reported Last round: Series A

Internet London, United Kingdom

Company summary

- **Founded:** 2018 8 years old
- **Team:** 18 11 to 50 people
- **Funding reported:** 13M as listed, currency not stated
- **Last round:** Series A May 2023

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Laced has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Laced

Laced is a London-based online marketplace founded in 2018 that specializes in authentic luxury sneakers and branded footwear.

Operating as a peer-to-peer consignment platform, Laced connects buyers and sellers while ensuring the authenticity of each item through a dedicated in-house team of authenticators. The platform caters to sneaker enthusiasts, collectors, and fashion-forward individuals seeking exclusive styles. Laced offers a secure marketplace for buying and selling limited-edition sneakers for men, women, and children. The company provides various payment options, including cash on delivery and credit/debit cards, and supports next-day delivery for UK customers. Buyers can return items within 14 days if needed. With a focus on quality and authenticity, Laced aims to make access to in-demand luxury sneakers fairer and more secure for all users.

## What company datasets say Laced raised

Funding, as reported

Reported in all **13M** in the source's currency

Rounds **2**

Last round **Series A**

Last round size **12M**

Last round date **May 2023**

Investors listed **6**

## On a portfolio page

Investors who name them

- [B&Y Venture Partners](https://millionrounds.com/fund/b-and-y-venture-partners)

Each firm lists Laced on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

limited edition sneaker sneaker hype fashion consumers limited edition yeezy boost 350 unisex sneakers yeezy 500 information technology & services sneaker authentication limited release sneakers authentic sneaker app sneaker drop alert sneaker drops sneaker brands

Built with from their website

HREF Lang PWA Google Cloud Klaviyo Google Workspace Viewport Meta Google Play Emotion Element UI webpack

+8 more

Google Cloud Hosting Google Meet Microsoft Excel Google Docs Priority Hints React Mobile Friendly Multilingual

- **Sector:** Internet
- **Industry code:** NAICS 45821, 51929, SIC 5999
- **Region:** England
- **Revenue:** 2.3M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/laced)

## Internet in United Kingdom

Startups like it

- [**Appear Here** London · founded 2013 *Raised*](https://millionrounds.com/company/appear-here)
- [**Uhive Social Network** London · founded 2018 *Raised*](https://millionrounds.com/company/uhive-social-network)
- [**Final Rentals** Cardiff · founded 2019 *Raised*](https://millionrounds.com/company/finalrentals)
- [**Rooser** London · founded 2019](https://millionrounds.com/startup/rooser)
- [**Dastgyr** London · founded 2020](https://millionrounds.com/startup/dastgyr)
- [**Euler XYZ Limited.** founded 2020](https://millionrounds.com/startup/euler-xyz-limited)
- [**GENIAC** Glasgow · founded 2014](https://millionrounds.com/startup/geniac)
- [**Moritz Waldemeyer** London · founded 2014](https://millionrounds.com/startup/moritz-waldemeyer)

## Is this your company?

Add your raise, your deck and your story, and put Laced in front of investors. Or tell us what we have wrong.

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