# indu: Cosmetics, London, United Kingdom

> indu: indu is a beauty and skincare brand designed specifically for teenagers. Based in London, United Kingdom. Founded 2021.

Source: https://millionrounds.com/startup/indu (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Cosmetics startup](https://millionrounds.com/companies)

# indu

indu is a beauty and skincare brand designed specifically for teenagers.

Funding reported Last round: Seed

Cosmetics London, United Kingdom

Company summary

- **Founded:** 2021 5 years old
- **Team:** 94 51 to 200 people
- **Funding reported:** 5.1M as listed, currency not stated
- **Last round:** Seed Aug 2024

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for indu has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About indu

indu is a beauty and skincare brand designed specifically for teenagers.

The company focuses on creating gentle and effective products that cater to the unique needs of young skin. Founded on the belief that teens deserve a brand made just for them, indu offers formulas that are simple, kind to skin, and age-appropriate. The product range includes cleansers, moisturizers, and beauty items that address common teen concerns like breakouts and sensitivity. These products are formulated to be non-harsh and easy to use, promoting healthy skincare routines without overwhelming complexity. indu emphasizes education, helping teens understand their skincare choices, and encourages self-acceptance and confidence through beauty. The brand targets teenagers and early teens, while also appealing to parents looking for safe and trustworthy options for their children.

## What company datasets say indu raised

Funding, as reported

Reported in all **5.1M** in the source's currency

Last round **Seed**

Last round size **5.1M**

Last round date **Aug 2024**

## The company, in detail

What they build

Known for

consumers information technology & services teen beauty cosmetics beauty b2c e-commerce d2c internet consumer internet personal care product manufacturing retail consumer goods

Built with from their website

HREF Lang Klaviyo CloudFlare Max Mega Menu Viewport Meta Matter.js CloudFlare CDN Priority Hints Open AdStream Microsoft Exchange

+8 more

Apple Pay Microsoft 365 Apps & Services Mobile Friendly Multilingual Shopify Haskell Open Graph RSS

- **Sector:** Cosmetics
- **Industry code:** NAICS 325620, 44-45, SIC 2844
- **Region:** England

## Cosmetics in United Kingdom

Startups like it

- [**YUV** London *Raised*](https://millionrounds.com/company/yuv)
- [**Augustinus Bader** London · founded 2017](https://millionrounds.com/startup/augustinus-bader)
- [**SLG Brands** Cheltenham · founded 1985](https://millionrounds.com/startup/slg-brands)
- [**AKT London** London · founded 2019](https://millionrounds.com/startup/akt-london)
- [**Callaly** London · founded 2014](https://millionrounds.com/startup/callaly)
- [**BYBI Beauty** London · founded 2017](https://millionrounds.com/startup/bybi-beauty)
- [**VIEVE** London · founded 2020](https://millionrounds.com/startup/vieve-2)
- [**Perfumer H** London · founded 2015](https://millionrounds.com/startup/perfumer-h)

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