# Hygglo: Retail, Stockholm, Sweden

> Hygglo: Hygglo is a leading peer-to-peer rental platform based in Stockholm, Sweden, founded in 2016. Based in Stockholm, Sweden. Founded 2016.

Source: https://millionrounds.com/startup/hygglo (Millionrounds; every figure on the page links to its filing or article)

Sweden · [Retail startup](https://millionrounds.com/companies)

# Hygglo

Hygglo is a leading peer-to-peer rental platform based in Stockholm, Sweden, founded in 2016.

Funding reported Last round: Seed

Retail Stockholm, Sweden

Company summary

- **Founded:** 2016 10 years old
- **Team:** 26 11 to 50 people
- **Funding reported:** 1.2M as listed, currency not stated
- **Last round:** Seed Nov 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Hygglo has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Hygglo

Hygglo is a leading peer-to-peer rental platform based in Stockholm, Sweden, founded in 2016.

The company promotes access over ownership, aiming to maximize item utilization and support a circular economy. With operations in Sweden, Norway, Finland, Denmark, the UK, and the US, Hygglo has expanded significantly, especially after acquiring UK competitor Fat Llama in August 2022. Hygglo allows individuals and businesses to rent out their unused personal items, such as tools, vehicles, and electronics, through a secure online platform. Users can set their rental terms and prices, while renters benefit from a wide range of items available for short-term use. The platform includes built-in insurance for all rentals, ensuring a safe experience for both parties. Hygglo serves consumers looking to earn income from their belongings and businesses seeking affordable, short-term equipment rentals.

## What company datasets say Hygglo raised

Funding, as reported

Reported in all **1.2M** in the source's currency

Rounds **2**

Last round **Seed**

Last round size **910k**

Last round date **Nov 2017**

## Founders and team

From Hygglo's own website: 3 on the team.

- **Emma Norborg** Chief Financial Officer
- **Axel Hellström** Head of Customer Success
- **Henrik Fräsén** Head of Product & Growth

## The company, in detail

What they build

Known for

hyra takbox local rental consumers hyra verktyg consumer goods & retail vehicle transport equipment rental construction & real estate truck utility trailer rental information technology & services cost-effective rental hyra kamerautrustning recreational equipment verified users

Built with from their website

Google Tag Manager HREF Lang Google Workspace Viewport Meta Google Play dc.js webpack Amazon S3 AI Google Meet

+8 more

Priority Hints React Google Cloud reCAPTCHA Enterprise Mobile Friendly Vercel Open Graph Apple iOS Shutterstock

- **Sector:** Retail
- **Industry code:** NAICS 53212, 519290
- **Region:** Stockholm County

## Retail in Sweden

Startups like it

- [**Apohem** Stockholm · founded 2017 *Raised*](https://millionrounds.com/company/apohem)
- [**Kids Brand Store** Vaesteras · founded 2011](https://millionrounds.com/startup/kids-brand-store)
- [**Babyshop Group** Stockholm · founded 2006](https://millionrounds.com/startup/babyshop-group)
- [**Klättermusen AB** Åre · founded 1975](https://millionrounds.com/startup/kl-ttermusen-ab)
- [**Carla** Stockholm · founded 2020](https://millionrounds.com/startup/carla)
- [**NO ME of Sweden** Stockholm · founded 2015](https://millionrounds.com/startup/no-me-of-sweden)
- [**MEDS Apotek** Stockholm · founded 2017](https://millionrounds.com/startup/meds-apotek)
- [**Clean drink** Stockholm · founded 2015](https://millionrounds.com/startup/clean-drink)

## Is this your company?

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