# Herb: Marketing & advertising, Toronto, Canada

> Herb: Herb Agency is a performance marketing agency that specializes in serving regulated brands. Based in Toronto, Canada. Founded 2006.

Source: https://millionrounds.com/startup/herb-2 (Millionrounds; every figure on the page links to its filing or article)

Canada · [Marketing & advertising startup](https://millionrounds.com/companies)

# Herb

Herb Agency is a performance marketing agency that specializes in serving regulated brands.

Funding reported Last round: Seed

Marketing & advertising Toronto, Canada

Company summary

- **Founded:** 2006 20 years old
- **Team:** 140 51 to 200 people
- **Funding reported:** 4.1M as listed, currency not stated
- **Last round:** Seed Aug 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Herb has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Herb

Herb Agency is a performance marketing agency that specializes in serving regulated brands.

Originally founded in the cannabis sector, it now extends its expertise to industries such as nicotine, wellness, crypto, alcohol, and iGaming. The agency focuses on helping brands navigate compliance-heavy environments while driving measurable growth through effective marketing strategies. The services offered by Herb Agency include paid media and programmatic advertising, search engine optimization, content strategy, lifecycle marketing, and data analytics. They provide comprehensive marketing solutions tailored to the unique needs of their clients, which primarily consist of brands in regulated sectors, including cannabis dispensaries and other businesses in similar industries. Herb Agency does not sell physical products; instead, it delivers marketing services to enhance brand visibility and customer engagement.

## What company datasets say Herb raised

Funding, as reported

Reported in all **4.1M** in the source's currency

Last round **Seed**

Last round size **4.1M**

Last round date **Aug 2017**

## Founders and team

From Herb's own website: 2 on the team.

- **Josh Kleczka** Marketing Manager
- **Placed Orders Influenced** Marketing Manager

## The company, in detail

What they build

Known for

cannabis marketing services information technology entertainment medical b2c marketplaces services marijuana content technology culture community media video communities

Built with from their website

Amazon SES Amazon CloudFront WordPress.org Salesforce CRM Analytics Google Ads Klaviyo Meta Audience Network Google Workspace CloudFlare Viewport Meta

+8 more

Amazon Simple Email Service Hubspot Facebook SDK X (Twitter) Webflow Hosting Google Meet CloudFlare CDN Twilio SendGrid Email Marketing Campaigns

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 541810, 516210, SIC 5047
- **Region:** Ontario
- **Revenue:** 2.4M a year, as listed

## Marketing & advertising in Canada

Startups like it

- [**CrowdRiff** Toronto · founded 2011 *Raised*](https://millionrounds.com/company/crowdriff)
- [**Clickup Marketing** Calgary · founded 2022](https://millionrounds.com/startup/clickup-marketing)
- [**Chris McLellan AI-Forward Marketing** Ottawa · founded 2025](https://millionrounds.com/startup/chris-mclellan-ai-forward-marketing)
- [**Digital Commerce Partners** Toronto · founded 2021](https://millionrounds.com/startup/digital-commerce-partners)
- [**Bland?** Calgary](https://millionrounds.com/startup/bland)
- [**chime.io** Vancouver · founded 2016](https://millionrounds.com/startup/chime-io)
- [**#paid** Toronto · founded 2013](https://millionrounds.com/startup/paid-3)
- [**6ix9ine** Toronto](https://millionrounds.com/startup/6ix9ine)

## Is this your company?

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