# hansel.io: Information technology & services, Menlo Park, United States

> hansel.io: Hansel.io is a product experience and mobile app management company that provides a no-code platform designed for product teams and growth marketers.

Source: https://millionrounds.com/startup/hansel-io (Millionrounds; every figure on the page links to its filing or article)

United States · [Information technology & services startup](https://millionrounds.com/companies)

# hansel.io

Hansel.io is a product experience and mobile app management company that provides a no-code platform designed for product teams and growth marketers.

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Funding reported Last round: Undisclosed round

Information technology & services Menlo Park, United States

Company summary

- **Founded:** 2015 11 years old
- **Team:** 4 1 to 10 people
- **Funding reported:** $5.3M in dollars
- **Last round:** Undisclosed round Jan 2019

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for hansel.io has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About hansel.io

Hansel.io is a product experience and mobile app management company that provides a no-code platform designed for product teams and growth marketers.

Founded in 2015 and now part of Netcore Cloud, Hansel.io is based in Bengaluru, India, with a presence in Menlo Park, California. The platform enhances user engagement through contextual nudges, walkthroughs, and personalization, focusing on improving activation, conversions, and feature adoption. The core offerings include a no-code Product Experience platform that supports web and app journeys, as well as a mobile app management solution that allows developers to fix bugs and manage app configurations without full updates. A notable feature is the Experience Lake, which enables business teams to personalize user experiences quickly and at scale. Hansel.io serves a diverse customer base, including well-known companies like PayTM, Redbus, MPL, and Tokopedia, and has an installed user base of 140 million.

## What company datasets say hansel.io raised

Funding, as reported

Reported in all **$5.3M** in dollars

Rounds **4**

Last round **Undisclosed round**

Last round size **$4.0M**

Last round date **Jan 2019**

Investors listed **8**

## On a portfolio page

Investors who name them

- [GSF India](https://millionrounds.com/fund/gsf-2)

Each firm lists hansel.io on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

user experience product management information technology & services personalization web development information technology productops ios saas product experience internet mobile software development android computer software experimentation

Built with from their website

AI

- **Sector:** Information technology & services
- **Region:** California
- **Part of:** Life@Netcore
- **Revenue:** $1.0M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/hansel-io)

## Information technology & services in United States

Startups like it

- [**Databricks** San Francisco · founded 2013 *Raised*](https://millionrounds.com/company/databricks)
- [**Waymo** Mountain View · founded 2009 *Raised*](https://millionrounds.com/company/waymo)
- [**Crusoe** Denver · founded 2018 *Raised*](https://millionrounds.com/company/crusoe)
- [**Cursor** San Francisco · founded 2017 *Raised*](https://millionrounds.com/company/cursor)
- [**Thinking Machines Lab** San Francisco *Raised*](https://millionrounds.com/company/thinking-machines-lab)
- [**Cognition** San Francisco *Raised*](https://millionrounds.com/company/cognition)
- [**Polymarket** New York · founded 2020 *Raised*](https://millionrounds.com/company/polymarket)
- [**Harvey** San Francisco · founded 2022 *Raised*](https://millionrounds.com/company/harvey)

## Is this your company?

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