# Hansa Cequity: Marketing & advertising, Mumbai, India

> Hansa Cequity: Hansa Cequity, officially known as Hansa Customer Equity Private Limited, is India's first data-driven marketing consultancy, founded in 2008...

Source: https://millionrounds.com/startup/hansa-cequity (Millionrounds; every figure on the page links to its filing or article)

India · [Marketing & advertising startup](https://millionrounds.com/companies)

# Hansa Cequity

Hansa Cequity, officially known as Hansa Customer Equity Private Limited, is India's first data-driven marketing consultancy, founded in 2008 by Ajay Kelkar and S.

Funding reported Last round: Undisclosed round

Marketing & advertising Mumbai, India

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Company summary

- **Founded:** 2008 18 years old
- **Team:** 400 201 to 1,000 people
- **Funding reported:** 300M as listed, currency not stated
- **Last round:** Undisclosed round Jun 2015

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Hansa Cequity has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Hansa Cequity

Hansa Cequity, officially known as Hansa Customer Equity Private Limited, is India's first data-driven marketing consultancy, founded in 2008 by Ajay Kelkar and S.

Swaminathan. Based in Bangalore, with major offices in Mumbai and Chennai, the company specializes in enterprise technology and technology-enabled marketing consulting. As part of the RK Swamy Hansa Group, Hansa Cequity has established itself as a leader in integrated marketing communication solutions, serving blue-chip clients across various sectors. The company offers a wide range of services, including customer experience consulting, data analytics, digital marketing, and loyalty management. Hansa Cequity utilizes big data and analytics to create personalized customer experiences and manage extensive marketing campaigns. With access to over 100 million customer profiles and the ability to execute 750 million campaigns annually, the company focuses on delivering intelligent, real-time interactions that enhance customer satisfaction. Its expertise spans multiple industries, including BFSI, automotive, media, retail, travel, healthcare, and e-commerce, making it a valuable partner for enterprises looking to adopt data-driven marketing strategies.

## What company datasets say Hansa Cequity raised

Funding, as reported

Reported in all **300M** in the source's currency

Rounds **1**

Last round **Undisclosed round**

Last round size **4.7M**

Last round date **Jun 2015**

Investors listed **1**

## Founders and team

From Hansa Cequity's own website: 11 on the team.

- **Harish T** Chief Operating Officer
- **Ajit Anantharaman** Partner
- **Dhiraj Ghodke** Partner
- **Hitesh Chapproo** Partner
- **Neeraj Pratap Sangani** Director
- **Sayed Naushad** Partner
- **Shekar Swamy** Director
- **Siddharth Swamy** Director
- **Srinivasan K Swamy** Chairman
- **T.T Srinivasaraghavan** Director
- **Trideep Goswami** Partner

## The company, in detail

What they build

Known for

marketing strategy health care management consulting marketing technology stack business transformation consumers customer engagement customer journey analytics omnichannel marketing marketing omnichannel customer data platforms marketing technology integration marketing automation tools computer & network security data science customer single view solutions

Built with from their website

Salesforce CRM Google Tag Manager Adobe Target Salesforce Service Cloud Tableau Salesforce VisualForce Salesforce CRM Analytics Salesforce Marketing Cloud AWS Trusted Advisor Google Cloud

+8 more

Neogov HRMS STUDIO.NET AI Firebase SSMS Tools Pack Salesforce Marketing Cloud Intelligence Ollama

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 541613, 541611, SIC 7311, 8742
- **Region:** Maharashtra
- **Revenue:** 12.5M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/hansa-cequity)

## Marketing & advertising in India

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- [**Liner Marketing** Ahmedabad · founded 2014](https://millionrounds.com/startup/liner-marketing)

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