# Genflow: Entertainment, London, United Kingdom

> Genflow: Genflow is a global creator agency and brand-as-a-service (BaaS) platform headquartered in London, United Kingdom. Based in London, United Kingdom.

Source: https://millionrounds.com/startup/genflow (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Entertainment startup](https://millionrounds.com/companies)

# Genflow

Genflow is a global creator agency and brand-as-a-service (BaaS) platform headquartered in London, United Kingdom.

Funding reported Last round: Series A

Entertainment London, United Kingdom

Company summary

- **Founded:** 2016 10 years old
- **Team:** 130 51 to 200 people
- **Funding reported:** 11M as listed, currency not stated
- **Last round:** Series A Jan 2021

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Genflow has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Genflow

Genflow is a global creator agency and brand-as-a-service (BaaS) platform headquartered in London, United Kingdom.

Founded in 2016 by Shan Hanif, the company helps social media influencers and content creators monetize their content and build their own businesses. Genflow operates in the B2B SaaS space within the Retail and Influencer E-Commerce sectors, providing a comprehensive solution that combines traditional branding services with a proprietary tech stack. The agency offers a full range of services, including full-service creator management, brand building and strategy, e-commerce enablement, and a tech platform that supports creators in launching their own brands. Genflow empowers creators to develop direct-to-consumer (DTC) brands and digital products, including membership clubs, mobile apps, and both physical and digital goods. The company partners with leading fashion, beauty, and fitness creators on platforms like TikTok, YouTube, and Instagram, helping them to effectively monetize their audiences and brands.

## What company datasets say Genflow raised

Funding, as reported

Reported in all **11M** in the source's currency

Rounds **2**

Last round **Series A**

Last round size **11M**

Last round date **Jan 2021**

Investors listed **2**

## The company, in detail

What they build

Known for

public relations agencies talent scouting marketing strategy health care custom web development fashion creator economy consumers product design customer engagement digital branding digital business scaling marketing distribution manufacturing personal brand development

Built with from their website

Google Tag Manager Amazon CloudFront Google Sheets Salesforce CRM Analytics React Native Klaviyo YouTube MailChimp Adobe After Effects Google Workspace

+8 more

Xcode CloudFlare Viewport Meta LinkedIn Ads Android Studio ByteDance Hubspot Facebook SDK

- **Sector:** Entertainment
- **Industry code:** NAICS 54182, 541810, 711410, SIC 7389
- **Region:** England
- **Revenue:** 25M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/genflow)

## Entertainment in United Kingdom

Startups like it

- [**MUBI** Startup *Raised*](https://millionrounds.com/company/mubi)
- [**Fulwell 73** founded 2004 *Raised*](https://millionrounds.com/company/fulwell-73)
- [**Unit1 Studio** London *Raised*](https://millionrounds.com/company/unit1-studio)
- [**Banjo Robinson** London · founded 2017 *Raised*](https://millionrounds.com/company/banjo-robinson)
- [**DPL LIGHTING LTD** Basingstoke · founded 2013](https://millionrounds.com/startup/dpl-lighting-ltd)
- [**Omaze** London · founded 2019](https://millionrounds.com/startup/omaze-2)
- [**Poolhouse** London · founded 2024](https://millionrounds.com/startup/poolhouse)
- [**Gravity** Castleford · founded 2014](https://millionrounds.com/startup/gravity-16)

## Is this your company?

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