# Future Thinking UK (now Savanta): Market research, London, United Kingdom

> Future Thinking UK (now Savanta): Savanta is a global data, market research, and advisory company that emerged from the acquisition of Future Thinking UK in...

Source: https://millionrounds.com/startup/future-thinking-uk-now-savanta (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Market research startup](https://millionrounds.com/companies)

# Future Thinking UK (now Savanta)

Savanta is a global data, market research, and advisory company that emerged from the acquisition of Future Thinking UK in February 2020.

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Funding reported Last round: Private Equity

Market research London, United Kingdom

Company summary

- **Founded:** 2015 11 years old
- **Team:** 33 11 to 50 people
- **Funding reported:** 27.1M as listed, currency not stated
- **Last round:** Private Equity Jun 2018

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Future Thinking UK (now Savanta) has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Future Thinking UK (now Savanta)

Savanta is a global data, market research, and advisory company that emerged from the acquisition of Future Thinking UK in February 2020.

This acquisition enhanced Savanta's expertise in sectors such as FMCG, media, and automotive. The company operates from multiple offices worldwide, including locations in London, New York, Amsterdam, and Toronto, and has a team of over 250 employees. Savanta offers a range of services that combine research with data science to deliver actionable insights. Their core offerings include B2B and B2C market research, product development, customer satisfaction tracking, and high-impact consulting. The company serves a diverse clientele, including notable brands like Unilever, British Gas, and LEGO, providing valuable insights to marketers and insight professionals globally.

## What company datasets say Future Thinking UK (now Savanta) raised

Funding, as reported

Reported in all **27.1M** in the source's currency

Last round **Private Equity**

Last round size **8.6M**

Last round date **Jun 2018**

## The company, in detail

What they build

Known for

packaging development volumetrics fmcg concept market strategy media technology product customer satisfaction tracking diagnosis multimedia outputs analytics data science infographics retail shopper insights

- **Sector:** Market research
- **Industry code:** NAICS 541910, 519290
- **Region:** England
- **Revenue:** 302k a year, as listed

## Market research in United Kingdom

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