# Feel: Health, London, United Kingdom

> Feel: Feel is a UK-based digital health and wellness startup founded in 2019 by Boris Hodakel. Based in London, United Kingdom. Founded 2019.

Source: https://millionrounds.com/startup/feel-6 (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Health startup](https://millionrounds.com/companies)

# Feel

Feel is a UK-based digital health and wellness startup founded in 2019 by Boris Hodakel.

Email

Funding reported Last round: Series A

Health London, United Kingdom

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Company summary

- **Founded:** 2019 7 years old
- **Team:** 75 51 to 200 people
- **Funding reported:** 19.2M as listed, currency not stated
- **Last round:** Series A Oct 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Feel has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Feel

Feel is a UK-based digital health and wellness startup founded in 2019 by Boris Hodakel.

The company aims to disrupt the nutritional supplement market by offering clean, science-led, and sustainable products. Headquartered in London, Feel focuses on empowering individuals to enhance their well-being through high-performing, clinically-backed supplements. Feel provides a wide range of nutritional supplements and functional foods that support various health domains, including inner wellness and outer wellness. Their product offerings include vegan collagen, supplements for energy, mood, brain function, and more, all designed to meet the needs of health-conscious consumers. The company operates on a direct-to-consumer model with a subscription service, making wellness products easily accessible. Feel's products are recommended by nutritionists and backed by clinical research, ensuring transparency and efficacy for those looking to improve their overall health.

## What company datasets say Feel raised

Funding, as reported

Reported in all **19.2M** in the source's currency

Rounds **4**

Last round **Series A**

Last round size **13.2M**

Last round date **Oct 2022**

Investors listed **10**

## On 4 portfolio pages

Investors who name them

- [Btomorrow Ventures](https://millionrounds.com/fund/btomorrow-ventures)
- [Verb Ventures](https://millionrounds.com/fund/verb-ventures)
- [Alfin Ventures](https://millionrounds.com/fund/alfin-ventures)
- [TMT Investments](https://millionrounds.com/fund/tmt-investments)

Each firm lists Feel on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

health care vegan collagen bioavailability consumers menopause support environmentally friendly science-backed ingredients herbal supplements distribution manufacturing beauty from within allergen-free nutrient bioavailability skin elasticity support skin barrier health enhanced mood

Built with from their website

Amazon SES Google Tag Manager Google Sheets Tableau WordPress.org Salesforce CRM Analytics HREF Lang Paypal Twitter Analytics Google Cloud

+8 more

Google Ads Klaviyo YouTube MailChimp Google Workspace CloudFlare Viewport Meta Amazon Simple Email Service

- **Sector:** Health
- **Industry code:** NAICS 33993, 456110, SIC 2099, 5912
- **Region:** England
- **Revenue:** 6.1M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/feel-60a4f26832)

## Health in United Kingdom

Startups like it

- [**scan.com** London · founded 2017 *Raised*](https://millionrounds.com/company/scan-com)
- [**Urban** London · founded 2014 *Raised*](https://millionrounds.com/company/urban)
- [**FitXR** London · founded 2016 *Raised*](https://millionrounds.com/company/fitxr)
- [**JD Gyms** Wigan · founded 2014](https://millionrounds.com/startup/jd-gyms)
- [**Numan** London · founded 2018](https://millionrounds.com/startup/numan)
- [**GetHarley** London · founded 2019](https://millionrounds.com/startup/getharley)
- [**Aspria Group** Berlin · founded 2000](https://millionrounds.com/startup/aspria-group)
- [**SheMed** London · founded 2024](https://millionrounds.com/startup/shemed)

## Is this your company?

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