# Entropy: Marketing & advertising, Mexico City, Mexico

> Entropy: Entropy is a Marketing Science company that specializes in omnichannel measurement solutions aimed at driving business growth through...

Source: https://millionrounds.com/startup/entropy-6 (Millionrounds; every figure on the page links to its filing or article)

Mexico · [Marketing & advertising startup](https://millionrounds.com/companies)

# Entropy

Entropy is a Marketing Science company that specializes in omnichannel measurement solutions aimed at driving business growth through privacy-first, cookieless marketing analytics.

Email

Funding reported Last round: Seed

Marketing & advertising Mexico City, Mexico

Follow Entropy and see its new rounds in your feed. [Start following](https://millionrounds.com/login?join=1&why=follow&next=%2Fstartup%2Fentropy-6)

Company summary

- **Founded:** 2015 11 years old
- **Team:** 49 11 to 50 people
- **Funding reported:** 250k as listed, currency not stated
- **Last round:** Seed Dec 2015

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Entropy has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Entropy

Entropy is a Marketing Science company that specializes in omnichannel measurement solutions aimed at driving business growth through privacy-first, cookieless marketing analytics.

The company employs advanced scientific processes, including statistical models, regression analysis, and Marketing Mix Modeling (MMM), to measure the return on investment (ROI) of both online and offline media. By transforming data into actionable insights, Entropy helps clients optimize media spend and understand channel saturation. The company offers a diverse range of services, including Marketing Mix Modeling, data integration from various platforms, and incrementality testing. Entropy also provides team augmentation with certified talent in marketing and e-commerce, along with agency services that manage digital advertising to enhance e-commerce revenue. With a commitment to transparency and innovation, Entropy operates remotely and supports its employees with various benefits, fostering a collaborative culture.

## What company datasets say Entropy raised

Funding, as reported

Reported in all **250k** in the source's currency

Rounds **1**

Last round **Seed**

Last round size **250k**

Last round date **Dec 2015**

## The company, in detail

What they build

Known for

certified professionals sustainable growth strategies google ads consumers data-driven tools customer engagement online store marketing ai feed optimization market segmentation seasonality adjustments performance analytics marketing services media buying enterprises roi boost

Built with from their website

Google Tag Manager WordPress.org Font Awesome GitHub Google Workspace Viewport Meta Element UI Rebuy Yotpo Apple Business Manager

+8 more

Google Meet Ahrefs Priority Hints Google Font API MySQL PrimeNG Mobile Friendly Shopify

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 54181, 541910, 51321, SIC 7375, 7311, 7371
- **Region:** Federal District
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/entropy)

## Marketing & advertising in Mexico

Startups like it

- [**Caption** Merida · founded 2021](https://millionrounds.com/startup/caption)
- [**Deep Algorithm** Startup](https://millionrounds.com/startup/deep-algorithm)
- [**Edel Marketing Wiki** Acapulco](https://millionrounds.com/startup/edel-marketing-wiki)
- [**VoxFeed** Guadalajara · founded 2012](https://millionrounds.com/startup/voxfeed)
- [**OLA Media** Mexico City · founded 2018](https://millionrounds.com/startup/ola-media)
- [**Funnel Marketing Experts** CDMX · founded 2011](https://millionrounds.com/startup/funnel-marketing-experts)
- [**Fanbot** Guadalajara · founded 2015](https://millionrounds.com/startup/fanbot)
- [**Bonnus** Mexico City · founded 2017](https://millionrounds.com/startup/bonnus)

## Is this your company?

Add your raise, your deck and your story, and put Entropy in front of investors. Or tell us what we have wrong.

[List your startup](https://millionrounds.com/list-your-startup)[Send a correction](https://millionrounds.com/corrections)
