# Ellegra, Your Online Personal Stylist: Retail, Kuala Lumpur, Malaysia

> Ellegra, Your Online Personal Stylist: Ellegra, Your Online Personal Stylist, is a fashiontech company based in Malaysia, founded in 2020.

Source: https://millionrounds.com/startup/ellegra-your-online-personal-stylist (Millionrounds; every figure on the page links to its filing or article)

Malaysia · [Retail startup](https://millionrounds.com/companies)

# Ellegra, Your Online Personal Stylist

Ellegra, Your Online Personal Stylist, is a fashiontech company based in Malaysia, founded in 2020.

Email

Funding reported Last round: Seed

Retail Kuala Lumpur, Malaysia

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Company summary

- **Founded:** 2020 6 years old
- **Team:** 2 1 to 10 people
- **Funding reported:** 100k as listed, currency not stated
- **Last round:** Seed Nov 2021

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Ellegra, Your Online Personal Stylist has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Ellegra, Your Online Personal Stylist

Ellegra, Your Online Personal Stylist, is a fashiontech company based in Malaysia, founded in 2020.

Headquartered in Petaling Jaya, Selangor, Ellegra specializes in online personal styling and curated clothing delivery for women. The company operates a style-box model where customers complete a style quiz regarding their preferences, sizing, fit, lifestyle, and budget. Based on this information, a personal stylist and an algorithm curate a box of five clothing items tailored to each customer. Customers pay an upfront styling fee, which can be applied toward any items they choose to keep after trying them at home. Ellegra also offers digital styling consultations, Style Guides, and wardrobe selections that cater to individual body types and style preferences. The company has introduced a loyalty program called Ellegra Prestige, allowing customers to receive boxes monthly or bi-monthly. Ellegra primarily targets busy professional women aged 25 to 45, providing them with convenient fashion advice and outfit curation.

## What company datasets say Ellegra, Your Online Personal Stylist raised

Funding, as reported

Reported in all **100k** in the source's currency

Rounds **2**

Last round **Seed**

Last round size **100k**

Last round date **Nov 2021**

Investors listed **1**

## The company, in detail

What they build

Known for

fashion consumers information technology & services personal shopping e-commerce internet online shopping consumer internet personal styling

Built with from their website

AI Android

- **Sector:** Retail
- **Region:** Federal Territory of Kuala Lumpur
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/ellegra)

## Retail in Malaysia

Startups like it

- [**Esco Malaysia** Shah Alam · founded 1985](https://millionrounds.com/startup/esco-malaysia)
- [**RPG Commerce** Petaling Jaya · founded 2016](https://millionrounds.com/startup/rpg-commerce)
- [**Bake With Yen** Shah Alam · founded 1986](https://millionrounds.com/startup/bake-with-yen)
- [**Applecrumby** Petaling Jaya · founded 2012](https://millionrounds.com/startup/applecrumby)
- [**Incite Innovations** Kuala Lumpur · founded 2020](https://millionrounds.com/startup/incite-innovations)
- [**Klean The World** Petaling Jaya · founded 2016](https://millionrounds.com/startup/klean-the-world)
- [**Collektr** Sungai Buloh · founded 2022](https://millionrounds.com/startup/collektr)
- [**Happy Bunch** Petaling Jaya · founded 2014](https://millionrounds.com/startup/happy-bunch)

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