# Doggyloot: Retail, Seattle, United States

> Doggyloot: Doggyloot, based in Chicago, Illinois, was founded in February 2011 as a pet e-commerce company focused on dog owners.

Source: https://millionrounds.com/startup/doggyloot (Millionrounds; every figure on the page links to its filing or article)

United States · [Retail startup](https://millionrounds.com/companies)

# Doggyloot

Doggyloot, based in Chicago, Illinois, was founded in February 2011 as a pet e-commerce company focused on dog owners.

Funding reported Last round: Series A

Retail Seattle, United States

Company summary

- **Founded:** 2010 16 years old
- **Team:** 5 1 to 10 people
- **Funding reported:** $2.5M in dollars
- **Last round:** Series A Aug 2013

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Doggyloot has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Doggyloot

Doggyloot, based in Chicago, Illinois, was founded in February 2011 as a pet e-commerce company focused on dog owners.

It operated a curated daily deals platform that offered high-quality pet products at discounted prices, often up to 70% off. The company aimed to make pet care more affordable and accessible, boasting a subscriber base of 700,000 active users at its peak. The services provided by Doggyloot included a daily email newsletter featuring new discounted products, a monthly subscription model for repeat deliveries of favorite items, and free shipping on all orders. The product catalog was exclusively dog-related, featuring categories such as chews, toys, treats, necessities, apparel, and home goods. Doggyloot carefully researched and tested each product to ensure quality and safety. In February 2015, Doggyloot was acquired by GreaterGood, a non-profit organization focused on animal welfare. The brand continues to operate under GreaterGood, maintaining its mission of providing affordable pet products while supporting animal welfare initiatives.

## What company datasets say Doggyloot raised

Funding, as reported

Reported in all **$2.5M** in dollars

Rounds **2**

Last round **Series A**

Last round size **$2.5M**

Last round date **Aug 2013**

Investors listed **2**

## The company, in detail

What they build

Known for

consumers accessories animal rescue organizations animal rescue merchandise animal rescue advocacy animal rescue fundraising events information technology & services adoption support clothing information technology animal rescue campaigns endangered species protection charitable organization fund-raising animal rescue community outreach animal rescue supplies

Built with from their website

MailChimp Google Workspace CloudFlare CDN Microsoft Exchange Microsoft 365 Apps & Services Cloudflare DNS Sendgrid Microsoft Exchange Online Zendesk Microsoft 365

+4 more

Outlook Twilio SendGrid Email API Google Search Console Gmail

- **Sector:** Retail
- **Industry code:** NAICS 459910, SIC 5999
- **Region:** Washington
- **Part of:** GreaterGood.com
- **Revenue:** $4.6M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/doggyloot)

## Retail in United States

Startups like it

- [**Quince** San Francisco · founded 2018 *Raised*](https://millionrounds.com/company/quince)
- [**Away** PRINCE · founded 2015 *Raised*](https://millionrounds.com/company/away)
- [**Framebridge** Washington · founded 2014 *Raised*](https://millionrounds.com/company/framebridge)
- [**Nutrafol** New York · founded 2015 *Raised*](https://millionrounds.com/company/nutrafol)
- [**b8ta** San Francisco · founded 2015 *Raised*](https://millionrounds.com/company/b8ta)
- [**Simbe** South San Francisco · founded 2014 *Raised*](https://millionrounds.com/company/simbe)
- [**Neato** Las Vegas · founded 2017 *Raised*](https://millionrounds.com/company/neato)
- [**Arteza** Atlanta · founded 2015 *Raised*](https://millionrounds.com/company/arteza)

## Is this your company?

Add your raise, your deck and your story, and put Doggyloot in front of investors. Or tell us what we have wrong.

[List your startup](https://millionrounds.com/list-your-startup)[Send a correction](https://millionrounds.com/corrections)