# Cruz Foam: Renewables & environment, Santa Cruz, United States

> Cruz Foam: Cruz Foam is a circular materials technology company based in Santa Cruz, California, founded in 2017 by John Felts and Marco Rolandi.

Source: https://millionrounds.com/startup/cruz-foam (Millionrounds; every figure on the page links to its filing or article)

United States · [Renewables & environment startup](https://millionrounds.com/companies)

# Cruz Foam

Cruz Foam is a circular materials technology company based in Santa Cruz, California, founded in 2017 by John Felts and Marco Rolandi.

Funding reported Last round: Series A

Renewables & environment Santa Cruz, United States

Company summary

- **Founded:** 2017 9 years old
- **Team:** 29 11 to 50 people
- **Funding reported:** $25M in dollars
- **Last round:** Series A Oct 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Cruz Foam has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Cruz Foam

Cruz Foam is a circular materials technology company based in Santa Cruz, California, founded in 2017 by John Felts and Marco Rolandi.

The company focuses on eliminating single-use plastics by developing compostable alternatives to traditional petroleum-based foams. Cruz Foam is known for creating the world's first commercially scaled bio-foam, which is certified compostable under ASTM D6400. The company has raised $25.1 million in funding and was recognized as one of Time Magazine's Best Inventions of 2023. Cruz Foam's proprietary technology utilizes chitin extracted from shrimp and crustacean shells to produce biodegradable foam products. Their offerings include protective packaging solutions for consumer goods, temperature-controlled packaging for cold-chain logistics, and custom foam designs tailored to specific needs. The company emphasizes sustainability, with products that are compostable, biodegradable, and recyclable, making them a viable alternative to conventional foams. Cruz Foam partners with various industries, including consumer-packaged goods, electronics, and the wine and spirits sector, to promote eco-friendly packaging solutions.

## What company datasets say Cruz Foam raised

Funding, as reported

Reported in all **$25M** in dollars

Rounds **12**

Last round **Series A**

Last round size **$18M**

Last round date **Oct 2022**

Investors listed **13**

## Founders and team

From Cruz Foam's own website: 1 founder, 1 on the team.

**John Felts** CEO & Co-Founder

- **Tom Chi** Executive Chair

Advisers *Marco Rolandi* *Ashton Kutcher* *Chuck McBride* *Dan Hutchins* *Hilary Bryant* *Leonardo DiCaprio* *Linda Keala* *Mark Price* *Rey Banatao* *Toby Corey*

## On 4 portfolio pages

Investors who name them

- [For Good Ventures](https://millionrounds.com/fund/for-good-ventures)
- [Saltwater Fund](https://millionrounds.com/fund/saltwater-fund)
- [regeneration.vc](https://millionrounds.com/fund/regeneration-vc)
- [Seabird Ventures](https://millionrounds.com/fund/seabird-ventures)

Each firm lists Cruz Foam on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

bio-foam consumers transportation_logistics impact protection distribution manufacturing other plastics product manufacturing information technology & services circular materials impact-resistant packaging cold chain insulation food waste upcycling mechanical or industrial engineering services lomi-approved e-commerce

Built with from their website

Google Tag Manager WordPress.org Elementor Google Workspace Viewport Meta Hubspot Hello Elementor Google Meet Priority Hints imagesLoaded

+8 more

MySQL Mobile Friendly Drupal Open Graph jQuery RSS Swiper Yoast SEO

- **Sector:** Renewables & environment
- **Industry code:** NAICS 326199, SIC 3999, 3089
- **Region:** California
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/cruz-foam)

## Renewables & environment in United States

Startups like it

- [**Prometheus** Santa Cruz · founded 2019 *Raised*](https://millionrounds.com/company/prometheus)
- [**Antora Energy** San Jose · founded 2018 *Raised*](https://millionrounds.com/company/antora-energy)
- [**Panthalassa** Portland · founded 2021 *Raised*](https://millionrounds.com/company/panthalassa)
- [**Lunar Energy** Mountain View · founded 2020 *Raised*](https://millionrounds.com/company/lunar-energy)
- [**Thea Energy** Kearny · founded 2022 *Raised*](https://millionrounds.com/company/thea-energy)
- [**LanzaJet** Chicago · founded 2020 *Raised*](https://millionrounds.com/company/lanzajet)
- [**Ice Energy** Costa Mesa · founded 2003 *Raised*](https://millionrounds.com/company/ice-energy)
- [**Voya Energy** Hayward · founded 2025 *Raised*](https://millionrounds.com/company/voya-energy)

## Is this your company?

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