# Crealytics: Marketing & advertising, Berlin, Germany

> Crealytics: Crealytics is a global digital marketing agency and adtech firm based in Berlin, Germany, founded in 2008. Based in Berlin, Germany. Founded 2008.

Source: https://millionrounds.com/startup/crealytics-2 (Millionrounds; every figure on the page links to its filing or article)

Germany · [Marketing & advertising startup](https://millionrounds.com/companies)

# Crealytics

Crealytics is a global digital marketing agency and adtech firm based in Berlin, Germany, founded in 2008.

Funding reported Last round: Series C

Marketing & advertising Berlin, Germany

Company summary

- **Founded:** 2008 18 years old
- **Team:** 57 51 to 200 people
- **Funding reported:** 9.3M as listed, currency not stated
- **Last round:** Series C Mar 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Crealytics has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Crealytics

Crealytics is a global digital marketing agency and adtech firm based in Berlin, Germany, founded in 2008.

The company specializes in omni-channel performance marketing and retail media solutions for both B2C and B2B ecommerce brands. Crealytics combines its proprietary semantic PPC software, camato, with advanced agency services to optimize budget allocation across various paid media channels, including Search, Shopping, Social, Display, Video, and Out-of-Home advertising. The firm operates a hybrid model that includes end-to-end management of paid media channels and proprietary technology platforms. Their services enhance product ad investment and improve Customer Lifetime Value (CLV). Key offerings include the camato platform for PPC advertising, the iCLV Measurement Platform for media performance insights, and a Retail Media Supply-Side Platform that helps retailers scale their sponsored products ad inventory. Crealytics serves over 60 of the world's largest ecommerce brands and operates in 150 markets, supporting campaigns in more than 20 languages.

## What company datasets say Crealytics raised

Funding, as reported

Reported in all **9.3M** in the source's currency

Rounds **6**

Last round **Series C**

Last round size **9.3M**

Last round date **Mar 2017**

Investors listed **10**

## Founders and team

From Crealytics's own website: 3 on the team.

- **Thomas Lang** CFO
- **Johannes Tarnow** Head Of Business Intelligence
- **Torsten Christ** Head Of Human Resources

Advisers *Andreas Reiffen* *Markus Kurch*

## On 2 portfolio pages

Investors who name them

- [ALSTIN Family GmbH](https://millionrounds.com/fund/alstin-family-gmbh)
- [BayBG Venture Capital](https://millionrounds.com/fund/baybg-venture-capi)

Each firm lists Crealytics on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

marketing strategy omni-channel strategies digital media campaigns consumers media attribution modeling client success digital marketing agency ad spend efficiency media performance tracking media attribution tools enterprises brand awareness media testing media performance media optimization tools advertising technology

Built with from their website

Docker Google Tag Manager Amazon CloudFront Atlassian Google Cloud Google Ads YouTube CloudFlare Viewport Meta Google Cloud BigQuery

+8 more

Hubspot Veeam CircleCI Webflow Hosting Apple Business Manager Google Cloud Hosting AI Apollo.io

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 541810, SIC 7375, 7311: Advertising Agencies
- **Region:** Berlin
- **Revenue:** 21.7M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/crealytics)

## Marketing & advertising in Germany

Startups like it

- [**applike group** Hamburg · founded 2016](https://millionrounds.com/startup/applike-group)
- [**Gravite** Hamburg · founded 2012](https://millionrounds.com/startup/gravite)
- [**WeQ Influencers GmbH** Berlin · founded 2018](https://millionrounds.com/startup/weq-influencers-gmbh)
- [**PAR INTÉRIM marketing & management** Berlin · founded 2009](https://millionrounds.com/startup/par-int-rim-marketing-management)
- [**Agentur 22 Werbe GmbH** Munich · founded 1998](https://millionrounds.com/startup/agentur-22-werbe-gmbh)
- [**metaphore** Hamburg · founded 2018](https://millionrounds.com/startup/metaphore)
- [**zanox** Berlin · founded 2000](https://millionrounds.com/startup/zanox)
- [**Qzzr** Saarbruecken · founded 2013](https://millionrounds.com/startup/qzzr)

## Is this your company?

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