# Christopher Ward: Luxury goods & jewelry, Maidenhead, United Kingdom

> Christopher Ward: Christopher Ward is a British luxury watch company founded in 2004 by Mike France, Peter Ellis, and Christopher Ward.

Source: https://millionrounds.com/startup/christopher-ward (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Luxury goods & jewelry startup](https://millionrounds.com/companies)

# Christopher Ward

Christopher Ward is a British luxury watch company founded in 2004 by Mike France, Peter Ellis, and Christopher Ward.

Funding reported Last round: Undisclosed round

Luxury goods & jewelry Maidenhead, United Kingdom

Company summary

- **Founded:** 2004 22 years old
- **Team:** 93 51 to 200 people
- **Funding reported:** 6.3M as listed, currency not stated
- **Last round:** Undisclosed round Jul 2019

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Christopher Ward has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Christopher Ward

Christopher Ward is a British luxury watch company founded in 2004 by Mike France, Peter Ellis, and Christopher Ward.

The brand combines English design with Swiss manufacturing to create premium mechanical timepieces at accessible prices. It was the first online-only luxury watch retailer, selling directly to consumers and reducing costs by bypassing traditional distribution channels. The company is headquartered in Maidenhead, Berkshire, UK, and has a showroom that offers in-person retail experiences. Christopher Ward produces a diverse range of Swiss-made mechanical watches, including dress, dive, aviation, and motorsport models. The brand is known for its in-house movements, particularly the Calibre SH21. Prices range from approximately $325 for older quartz models to $8,300 for top models like the C60 Concept. The company also offers watch straps and accessories. With a focus on watch enthusiasts and consumers seeking premium quality, Christopher Ward aims to make luxury watches more accessible while maintaining a strong presence in the UK market.

## What company datasets say Christopher Ward raised

Funding, as reported

Reported in all **6.3M** in the source's currency

Rounds **1**

Last round **Undisclosed round**

Last round size **7.6M**

Last round date **Jul 2019**

Investors listed **1**

## The company, in detail

What they build

Known for

marketing strategy consumers information technology & services retail luxury goods & jewelry b2c social media e-commerce customer service d2c internet marketing & advertising luxury watchmaking consumer internet retail

Built with from their website

PayPal Credit Google Tag Manager Hotjar Salesforce CRM Analytics Demandware Analytics Paypal Salesforce Commerce Cloud Vtiger CRM Klaviyo Font Awesome

+8 more

YouTube Microsoft Advertising CloudFlare Viewport Meta Zendesk for Service PayPal Payments Vimeo GoDaddy Domains

- **Sector:** Luxury goods & jewelry
- **Industry code:** NAICS 448310, 454110, SIC 2300, 3140, 5094
- **Region:** England
- **Revenue:** 59M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/christopher-ward)

## Luxury goods & jewelry in United Kingdom

Startups like it

- [**Nivoda** London · founded 2017](https://millionrounds.com/startup/nivoda-2)
- [**Monica Vinader** London · founded 2002](https://millionrounds.com/startup/monica-vinader)
- [**Luxury Promise** London · founded 2017](https://millionrounds.com/startup/luxury-promise)
- [**Watchfinder** West Malling · founded 2001](https://millionrounds.com/startup/watchfinder-2)
- [**motilo.com** London · founded 2010](https://millionrounds.com/startup/motilo-com)
- [**Astley Clarke** London · founded 2006](https://millionrounds.com/startup/astley-clarke)
- [**Time Trader** Middlesbrough · founded 2016](https://millionrounds.com/startup/time-trader)
- [**Chic by Choice** London · founded 2014](https://millionrounds.com/startup/chic-by-choice)

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