# Canyon: Sporting goods, Koblenz, Germany

> Canyon: Canyon Bicycles GmbH is a leading German manufacturer specializing in direct-to-customer sales of premium bicycles. Based in Koblenz, Germany.

Source: https://millionrounds.com/startup/canyon (Millionrounds; every figure on the page links to its filing or article)

Germany · [Sporting goods startup](https://millionrounds.com/companies)

# Canyon

Canyon Bicycles GmbH is a leading German manufacturer specializing in direct-to-customer sales of premium bicycles.

Funding reported Last round: Private equity

Sporting goods Koblenz, Germany

Company summary

- **Founded:** 1996 30 years old
- **Team:** 1,600 1,000+ people
- **Funding reported:** 30M as listed, currency not stated
- **Last round:** Private equity Jul 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Canyon has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Canyon

Canyon Bicycles GmbH is a leading German manufacturer specializing in direct-to-customer sales of premium bicycles.

Based in Koblenz, the company offers a diverse range of bikes, including road, mountain, triathlon, urban, fitness, and electric models. Founded in 1985 and rebranded as Canyon in 2002, the company has become the world's largest DTC bike manufacturer, generating over €800 million in annual revenue. Canyon's product lineup features high-performance conventional bikes made with carbon fiber and advanced engineering. They also provide electric bikes designed for urban commuting and off-road adventures, along with a selection of cycling parts and accessories. The company focuses on innovative design and allows customers to customize their bikes through an online platform, eliminating the need for traditional retail intermediaries. Canyon serves a wide audience, from professional athletes to everyday riders, across key markets including Germany, Austria, Switzerland, the US, and the UK.

## What company datasets say Canyon raised

Funding, as reported

Reported in all **30M** in the source's currency

Rounds **2**

Last round **Private equity**

Last round date **Jul 2022**

Investors listed **4**

## On 5 portfolio pages

Investors who name them

- [Baird Inc](https://millionrounds.com/fund/baird-inc)
- [TSG Consumer Partners](https://millionrounds.com/fund/tsg-consumer-partners)
- [Gilbert Avenue Ventures](https://millionrounds.com/fund/gilbert-avenue-ventures)
- [sc.holdings](https://millionrounds.com/fund/sc-holdings)
- [Shane Neman](https://millionrounds.com/fund/shane-neman)

Each firm lists Canyon on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

hybrid bikes health care customer satisfaction seat posts consumers cycling athletes bikepacking bags competitive pricing manufacturing mountain bikes e-bikes riding technology tubeless tires bike unboxing commuter bikes information technology & services

Built with from their website

Weaviate Microsoft Azure Monitor Azure Devops Azure Pipelines DocuSign Git Adobe Azure Log Analytics Salesforce Service Cloud JUnit

+8 more

Strava Front SAP Process Integration Tableau REST AWS Single Sign-On Sentinel SAP Solution Manager

- **Sector:** Sporting goods
- **Industry code:** NAICS 336991, 339920, SIC 3751, 3752
- **Region:** Rheinland-Pfalz
- **Part of:** Pargesa Holding SA
- **Revenue:** 846M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/canyon-bicycles)

## Sporting goods in Germany

Startups like it

- [**WINQS** Berlin · founded 2020](https://millionrounds.com/startup/winqs)
- [**Vice Golf** Munich · founded 2012](https://millionrounds.com/startup/vice-golf)
- [**Econic One** Eschborn · founded 2021](https://millionrounds.com/startup/econic-one-2)
- [**Betterguards Technology** Hennigsdorf · founded 2014](https://millionrounds.com/startup/betterguards-technology)
- [**Urwahn Engineering GmbH** Magdeburg · founded 2017](https://millionrounds.com/startup/urwahn-engineering-gmbh)
- [**Puttmee** Cologne · founded 2016](https://millionrounds.com/startup/puttmee)
- [**HEZO Sports** Saarbruecken · founded 2022](https://millionrounds.com/startup/hezo-sports)
- [**RESTUBE** Ettlingen · founded 2012](https://millionrounds.com/startup/restube)

## Is this your company?

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