# Buzzoole: Marketing & advertising, Milan, Italy

> Buzzoole: Buzzoole is an Influencer Marketing Platform and MarTech company based in Naples, Italy, with additional offices in Milan and London.

Source: https://millionrounds.com/startup/buzzoole-2 (Millionrounds; every figure on the page links to its filing or article)

Italy · [Marketing & advertising startup](https://millionrounds.com/companies)

# Buzzoole

Buzzoole is an Influencer Marketing Platform and MarTech company based in Naples, Italy, with additional offices in Milan and London.

Funding reported Last round: Series B

Marketing & advertising Milan, Italy

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Company summary

- **Founded:** 2013 13 years old
- **Team:** 39 11 to 50 people
- **Funding reported:** 15.6M as listed, currency not stated
- **Last round:** Series B Oct 2020

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Buzzoole has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Buzzoole

Buzzoole is an Influencer Marketing Platform and MarTech company based in Naples, Italy, with additional offices in Milan and London.

Founded in 2013 by Fabrizio Perrone and his team, Buzzoole specializes in automating the connection between brands and digital influencers. The company operates a double-sided market model, catering to both brands and influencers, and has achieved significant growth without external funding. Buzzoole offers a comprehensive solution that includes a self-service SaaS platform known as Influence Engine Optimization (IEO). This platform enables brands to discover and manage influencers, execute marketing campaigns, and track performance metrics in real-time. Additionally, Buzzoole provides managed services, strategic consulting, and tools for influencers to optimize their online presence and monetize their content. With a community of nearly 270,000 creators and partnerships with over 850 international brands, Buzzoole is a key player in the influencer marketing landscape, leveraging AI and big-data analytics to enhance campaign effectiveness.

## What company datasets say Buzzoole raised

Funding, as reported

Reported in all **15.6M** in the source's currency

Rounds **8**

Last round **Series B**

Last round size **5.5M**

Last round date **Oct 2020**

Investors listed **18**

## On a portfolio page

Investors who name them

- [CDP Venture Capital](https://millionrounds.com/fund/cdp-venture-capital)

Each firm lists Buzzoole on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

content performance metrics creator discovery real-time tracking consumers nielsen analytics influencer content management influencer performance marketing first-party data influencer verification automated influencer engagement audience quality assessment computer & network security performance analytics enterprises automated matching

Built with from their website

MailChimp Google Workspace Hubspot Amazon AWS Mailchimp Mandrill Google Meet MailUp AWS Cloud Amazon Route 53 Google Search Console

+3 more

Facebook Pixel Stripe Gmail

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 513210, 541810, SIC 7375, 7372, 7311
- **Region:** Lombardy
- **Revenue:** 4M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/buzzoole)

## Marketing & advertising in Italy

Startups like it

- [**Next Different** Milano · founded 2024](https://millionrounds.com/startup/next-different)
- [**Mosaicoon** Isola delle Femmine · founded 2010](https://millionrounds.com/startup/mosaicoon)
- [**Trade** Milan · founded 1993](https://millionrounds.com/startup/trade)
- [**Stillabit S.B.** Milan · founded 2009](https://millionrounds.com/startup/stillabit-s-b)
- [**Advice Group** Torino · founded 2006](https://millionrounds.com/startup/advice-group)
- [**Giffoni Innovation Hub** Milan · founded 2015](https://millionrounds.com/startup/giffoni-innovation-hub)
- [**CheckBonus** Milan · founded 2013](https://millionrounds.com/startup/checkbonus)
- [**Bookrepublic** Milan · founded 2010](https://millionrounds.com/startup/bookrepublic)

## Is this your company?

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