# Brilliant Bicycles: Consumer goods, Santa Monica, United States

> Brilliant Bicycles: Brilliant Bicycle Co. Based in Santa Monica, United States. Founded 2014. What Millionrounds holds on them, and what we have not seen.

Source: https://millionrounds.com/startup/brilliant-bicycles (Millionrounds; every figure on the page links to its filing or article)

United States · [Consumer goods startup](https://millionrounds.com/companies)

# Brilliant Bicycles

Brilliant Bicycle Co.

Email

Funding reported Last round: Seed

Consumer goods Santa Monica, United States

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Company summary

- **Founded:** 2014 12 years old
- **Team:** 10 1 to 10 people
- **Funding reported:** $1.5M in dollars
- **Last round:** Seed May 2015

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Brilliant Bicycles has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Brilliant Bicycles

Brilliant Bicycle Co.

is a direct-to-consumer bicycle company that specializes in creating simple, elegant, and affordable bikes tailored for everyday riders. The company focuses on city commuting and casual use, offering handmade bicycles designed for easy ownership and convenience. They ship directly to customers across the continental USA, providing free shipping with delivery in 1 to 5 days. Brilliant Bicycle Co. emphasizes a value-oriented model, making their bikes more affordable than those at local bike shops while delivering greater value than other online brands. Their services include direct online sales, a 30-day return policy on full-priced bikes, and concierge-style setup support in select markets. The product lineup features complete bicycles and accessories, including models like Carmen, Brilliant Bicycle Gift Cards, and branded water bottles, all designed with urban cyclists in mind.

## What company datasets say Brilliant Bicycles raised

Funding, as reported

Reported in all **$1.5M** in dollars

Rounds **1**

Last round **Seed**

Last round size **$1.5M**

Last round date **May 2015**

Investors listed **6**

## The company, in detail

What they build

Known for

custom bicycles consumers bike assembly manufacturing low-maintenance bikes responsible manufacturing information technology & services bike accessories information technology lighthearted cycling sporting goods b2c health bicycle design mechanical or industrial engineering consumer products & retail

Built with from their website

Google Tag Manager AvantLink Bold Commerce jQuery CDN UserWay Paypal Postmark Google Ads Klaviyo YouTube

+8 more

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- **Sector:** Consumer goods
- **Industry code:** NAICS 33999, 459110, SIC 3599, 5941
- **Region:** California
- **Revenue:** $7.7M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/brilliant)

## Consumer goods in United States

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- [**Bloomscape** Detroit · founded 2017 *Raised*](https://millionrounds.com/company/bloomscape)

## Is this your company?

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