# BrightRoll: Internet, San Francisco, United States

> BrightRoll: BrightRoll builds software that automates and improves digital video advertising globally. Based in San Francisco, United States. Founded 2006.

Source: https://millionrounds.com/startup/brightroll (Millionrounds; every figure on the page links to its filing or article)

United States · [Internet startup](https://millionrounds.com/companies)

# BrightRoll

BrightRoll builds software that automates and improves digital video advertising globally.

Funding reported Last round: Debt financing

Internet San Francisco, United States

Company summary

- **Founded:** 2006 20 years old
- **Team:** 101 51 to 200 people
- **Funding reported:** $41M in dollars
- **Last round:** Debt financing Jun 2014

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for BrightRoll has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## What company datasets say BrightRoll raised

Funding, as reported

Reported in all **$41M** in dollars

Rounds **8**

Last round **Debt financing**

Last round date **Jun 2014**

Investors listed **15**

SEC Form D **$35M sold, 4 filings, last Jun 2014**

## Founders and team

From the SEC filings it signed: 3 on the team.

- **Ron Will** Chief Financial Officer i
- **Monique Ho** Secretary i
- **Tod Sacerdoti** Executive Officer, Director i

On the board, as filed i *Auren Hoffman* *David Welsh* *Evangelos Simoudis* *Jon Callaghan* *Mark Vranesh* *Rob Theis*

## On a portfolio page

Investors who name them

- [Trident Capital, INC.](https://millionrounds.com/fund/trident-capital-inc)

Each firm lists BrightRoll on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## How it ended, so far

Exit

Exit Buyer Price When

Acquired [Yahoo!](https://millionrounds.com/fund/yahoo) $640M Nov 2014

## Internet in United States

Startups like it

- [**Curalate** Philadelphia · founded 2012 *Raised*](https://millionrounds.com/company/curalate)
- [**Clearwire** Bellevue · founded 1998](https://millionrounds.com/startup/clearwire)
- [**Perk** Austin · founded 2012](https://millionrounds.com/startup/perk-3)
- [**Tillman FiberCo** New York · founded 2021](https://millionrounds.com/startup/tillman-fiberco)
- [**Ezee Fiber** Houston · founded 2021](https://millionrounds.com/startup/ezee-fiber)
- [**Conterra Broadband Services** Charlotte · founded 2004](https://millionrounds.com/startup/conterra-broadband-services)
- [**Rokt Calendar** New York · founded 2011](https://millionrounds.com/startup/rokt-calendar)
- [**Skyway Towers** Land O' Lakes · founded 2012](https://millionrounds.com/startup/skyway-towers)

## Is this your company?

Add your raise, your deck and your story, and put BrightRoll in front of investors. Or tell us what we have wrong.

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