# BlueStone: Luxury Goods & Jewelry, Bangalore, India

> BlueStone: BlueStone, founded in Bangalore in 2011 by Gaurav Singh Kushwaha, is one of India's largest digital-first fine jewellery brands.

Source: https://millionrounds.com/startup/bluestone-2 (Millionrounds; every figure on the page links to its filing or article)

India · [Luxury Goods & Jewelry startup](https://millionrounds.com/companies)

# BlueStone

BlueStone, founded in Bangalore in 2011 by Gaurav Singh Kushwaha, is one of India's largest digital-first fine jewellery brands.

Listed

Luxury Goods & Jewelry Bangalore, India

Company summary

- **Founded:** 2011 15 years old
- **Team:** 1,852 1,000+ people
- **Funding reported:** - none reported
- **Last round:** - date not reported

How sure we are

- 1 **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for BlueStone has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About BlueStone

BlueStone, founded in Bangalore in 2011 by Gaurav Singh Kushwaha, is one of India's largest digital-first fine jewellery brands.

The culmination of a rapidly-evolving consumer preference to shop online and the legacy jewellery industry's low digital adoption, the trusted brand is synonymous with modernity and digitisation. BlueStone has revolutionised the jewellery space by creating an endless aisle online with 200+ experiential stores offline, delivering a seamless omnichannel journey for cosmopolitan couples. Their proprietary tech stack enables consumers to tailor their preferences into their journey from design to delivery, making it possible for BlueStone to be a part of their momentous milestones online, in-store or from the comfort of their homes. The 100% certified jewellery designs come with Lifetime Exchange and Buyback and range across gold, platinum, diamonds and gemstones, ensuring something to suit every mood, moment and budget. The brand's design and digital vision are backed by funding from institutional stalwarts like Accel Partners, Kalaari Capital, Saama Capital, Hero Enterprises and more. To learn more, visit www.bluestone.com.

## On 2 portfolio pages

Investors who name them

- [Iron Pillar](https://millionrounds.com/fund/devavrat-jatia)
- [Alphatron Capital](https://millionrounds.com/fund/alphatron-capital)

Each firm lists BlueStone on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## Luxury Goods & Jewelry in India

Startups like it

- [**CaratLane** Chennai · founded 2008](https://millionrounds.com/startup/caratlane)
- [**Opal Clocks** Pune · founded 1999](https://millionrounds.com/startup/opal-clocks)
- [**keyline solutions** Mumbai · founded 2019](https://millionrounds.com/startup/keyline-solutions)
- [**Papilior** Ahmedabad · founded 2015](https://millionrounds.com/startup/papilior)
- [**Acsentials** founded 2016](https://millionrounds.com/startup/acsentials)
- [**Orionz Jewels** Mumbai · founded 2020](https://millionrounds.com/startup/orionz-jewels)
- [**Candere by Kalyan Jewellers** Mumbai · founded 2012](https://millionrounds.com/startup/candere-by-kalyan-jewellers)
- [**The Indian Luxury Expo** Hyderabad · founded 2012](https://millionrounds.com/startup/the-indian-luxury-expo)

## Is this your company?

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