# _blaenk: Retail, Cologne, Germany

> _blaenk: _blaenk is a Cologne-based retail-tech and omnichannel commerce company that operates as a hybrid B2B2C marketplace for innovative lifestyle products.

Source: https://millionrounds.com/startup/blaenk (Millionrounds; every figure on the page links to its filing or article)

Germany · [Retail startup](https://millionrounds.com/companies)

# _blaenk

_blaenk is a Cologne-based retail-tech and omnichannel commerce company that operates as a hybrid B2B2C marketplace for innovative lifestyle products.

Email

Funding reported Last round: Seed

Retail Cologne, Germany

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Company summary

- **Founded:** 2019 7 years old
- **Team:** 2 1 to 10 people
- **Funding reported:** 1.7M as listed, currency not stated
- **Last round:** Seed Jul 2021

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for _blaenk has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About _blaenk

_blaenk is a Cologne-based retail-tech and omnichannel commerce company that operates as a hybrid B2B2C marketplace for innovative lifestyle products.

Founded in 2014, it focuses on enhancing the retail experience by allowing consumers to discover and test products in physical locations while offering the option to complete purchases either in-store or online. The company provides a "Retail as a Service" model, which includes physical space, store design, staffing, marketing support, payment processing, and analytics tools. _blaenk aims to be a leading offline advertising platform, showcasing products in premium locations like flagship stores and malls. It curates a range of lifestyle products across categories such as fashion, beauty, sports, food, and technology, emphasizing innovation and sustainability. With a modular retail infrastructure, _blaenk supports both brands and consumers, delivering personalized shopping experiences and flexible fulfillment options.

## What company datasets say _blaenk raised

Funding, as reported

Reported in all **1.7M** in the source's currency

Rounds **2**

Last round **Seed**

Last round date **Jul 2021**

Investors listed **5**

## On a portfolio page

Investors who name them

- [Founders Factory](https://millionrounds.com/fund/founder-s-factory)

Each firm lists _blaenk on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

enterprises retail analytics platform offline touchpoints information technology & services vacant space transformation data points collection enterprise software consumer engagement information technology omnichannel analytics retail as a service retail innovation ai-driven analytics retail transformation marketplaces services

Built with from their website

Cloudflare DNS Google Workspace CloudFlare Google Meet CloudFlare CDN Squarespace Gmail

- **Sector:** Retail
- **Industry code:** NAICS 54151, SIC 7389
- **Region:** North Rhine-Westphalia
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/blaenk)

## Retail in Germany

Startups like it

- [**Razor Group** Berlin · founded 2020](https://millionrounds.com/startup/razor-group)
- [**KLARSTEIN (Berlin Brands Group)** Berlin · founded 2008](https://millionrounds.com/startup/klarstein-berlin-brands-group)
- [**brillen.de by SuperVista AG** Koenigs Wusterhausen · founded 2012](https://millionrounds.com/startup/brillen-de-by-supervista-ag)
- [**rebuy** Berlin · founded 2009](https://millionrounds.com/startup/rebuy)
- [**ECO Group** Bad Homburg](https://millionrounds.com/startup/eco-group)
- [**Senic** Berlin · founded 2013](https://millionrounds.com/startup/senic)
- [**SUSHI BIKES** Munich · founded 2018](https://millionrounds.com/startup/sushi-bikes)
- [**VON FLOERKE** Bonn · founded 2014](https://millionrounds.com/startup/von-floerke)

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