# Blackwood Seven Part of Kantar Group: Marketing & advertising, Copenhagen, Denmark

> Blackwood Seven Part of Kantar Group: Blackwood Seven, part of Kantar Group, is a cloud-based marketing technology and analytics firm based in Copenhagen...

Source: https://millionrounds.com/startup/blackwood-seven-part-of-kantar-group (Millionrounds; every figure on the page links to its filing or article)

Denmark · [Marketing & advertising startup](https://millionrounds.com/companies)

# Blackwood Seven Part of Kantar Group

Blackwood Seven, part of Kantar Group, is a cloud-based marketing technology and analytics firm based in Copenhagen, Denmark.

Funding reported Last round: Private Equity

Marketing & advertising Copenhagen, Denmark

Company summary

- **Founded:** 2013 13 years old
- **Team:** 34 11 to 50 people
- **Funding reported:** 40.8M as listed, currency not stated
- **Last round:** Private Equity May 2018

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Blackwood Seven Part of Kantar Group has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Blackwood Seven Part of Kantar Group

Blackwood Seven, part of Kantar Group, is a cloud-based marketing technology and analytics firm based in Copenhagen, Denmark.

Founded in 2013, the company specializes in AI-driven marketing measurement, optimization, and media planning. Blackwood Seven aims to empower marketers by linking marketing investments directly to commercial results, utilizing advanced mathematics and machine learning to provide transparency and insights into media spending effectiveness. The company offers a range of services, including Unified Marketing Measurement, AI-Driven Media Optimization, and Marketing Mix Modeling. Its flagship product, HamiltonAI, serves as a comprehensive platform for predictive analytics, automated media buying, and multi-channel attribution. Blackwood Seven serves a global clientele, including leading brands and advertisers, with operational hubs in Germany, Spain, and the USA. The acquisition by Kantar Group in 2022 has further enhanced its capabilities in marketing ROI measurement.

## What company datasets say Blackwood Seven Part of Kantar Group raised

Funding, as reported

Reported in all **40.8M** in the source's currency

Last round **Private Equity**

Last round size **18.5M**

Last round date **May 2018**

## The company, in detail

What they build

Known for

marketing strategy multi channel attribution media intelligence data science media buying enterprises marketing mix modeling information technology & services martech forecast marketing impact enterprise software information technology brmodeling media modeling saas commercial mix modeling

Built with from their website

Google Maps Adobe Amazon SES Google Tag Manager Amazon CloudFront WordPress.org Atlassian Shutterstock Font Awesome Apache

+8 more

Elementor YouTube Google Workspace Viewport Meta HTTP/3 Amazon Simple Email Service Hubspot Vimeo

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 513210, 541890, SIC 7372, 7311
- **Region:** Capital Region of Denmark
- **Revenue:** 2M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/blackwood-seven-part-of-kantar-group)

## Marketing & advertising in Denmark

Startups like it

- [**Cobiro** Copenhagen · founded 2016](https://millionrounds.com/startup/cobiro)
- [**Make Influence** Aarhus · founded 2019](https://millionrounds.com/startup/make-influence)
- [**Passendo** Copenhagen · founded 2016](https://millionrounds.com/startup/passendo)
- [**idenyt** Copenhagen · founded 1977](https://millionrounds.com/startup/idenyt)
- [**deepdivr** Kobenhavn · founded 2017](https://millionrounds.com/startup/deepdivr)
- [**Influencer Marketing Hub** Copenhagen · founded 2015](https://millionrounds.com/startup/influencer-marketing-hub)
- [**Supervisual** Copenhagen · founded 2015](https://millionrounds.com/startup/supervisual)
- [**Muser Agency** Aarhus · founded 2014](https://millionrounds.com/startup/muser-agency)

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