# Betaout: Marketing & advertising, Palo Alto, United States

> Betaout: Betaout is a B2B SaaS platform based in Noida, India, specializing in customer intelligence and marketing automation for e-commerce companies.

Source: https://millionrounds.com/startup/betaout (Millionrounds; every figure on the page links to its filing or article)

United States · [Marketing & advertising startup](https://millionrounds.com/companies)

# Betaout

Betaout is a B2B SaaS platform based in Noida, India, specializing in customer intelligence and marketing automation for e-commerce companies.

Funding reported Last round: Undisclosed round

Marketing & advertising Palo Alto, United States

Company summary

- **Founded:** 2014 12 years old
- **Team:** 19 11 to 50 people
- **Funding reported:** $2.1M in dollars
- **Last round:** Undisclosed round Jan 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Betaout has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Betaout

Betaout is a B2B SaaS platform based in Noida, India, specializing in customer intelligence and marketing automation for e-commerce companies.

Founded in 2014, it aims to enhance user engagement and increase conversions by utilizing real-time intent data to create unified user profiles. As a subsidiary of Bluecore, Betaout operates in multiple locations, including Palo Alto and Chicago, and has raised around $2 million in funding. The platform offers an all-in-one marketing personalization and engagement suite that includes features like a customer intelligence database, real-time segmentation, and omnichannel marketing automation. Businesses can engage users through various channels such as email, SMS, and live chat, while also utilizing specific campaign tools for abandoned cart recovery and email automation. Betaout serves over 160 e-commerce companies globally, managing more than 30 million customer profiles and supporting 300 million shoppers each month.

## What company datasets say Betaout raised

Funding, as reported

Reported in all **$2.1M** in dollars

Rounds **4**

Last round **Undisclosed round**

Last round date **Jan 2017**

Investors listed **21**

## The company, in detail

What they build

Known for

consumers email marketing enterprises maketing automation information technology & services enterprise software information technology marketing automation engagement platform saas customer intelligence software e-commerce internet ecommerce marketing personalisation software marketing & advertising

Built with from their website

Google Cloud Google Workspace Google Cloud Hosting Google Meet Google Cloud DNS Gmail

- **Sector:** Marketing & advertising
- **Industry code:** NAICS 51321, 541890, SIC 7372, 7311
- **Region:** California
- **Part of:** Bluecore
- **Revenue:** $2.7M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/betaout)

## Marketing & advertising in United States

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- [**EDO** New York · founded 2015 *Raised*](https://millionrounds.com/company/edo)

## Is this your company?

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