# Betabrand: Apparel & fashion, San Francisco, United States

> Betabrand: Betabrand is a San Francisco-based online women's clothing company and crowdfunding platform, founded in 2009. Based in San Francisco, United States.

Source: https://millionrounds.com/startup/betabrand (Millionrounds; every figure on the page links to its filing or article)

United States · [Apparel & fashion startup](https://millionrounds.com/companies)

# Betabrand

Betabrand is a San Francisco-based online women's clothing company and crowdfunding platform, founded in 2009.

Funding reported Last round: Undisclosed round

Apparel & fashion San Francisco, United States

Company summary

- **Founded:** 2009 17 years old
- **Team:** 54 51 to 200 people
- **Funding reported:** $33M in dollars
- **Last round:** Undisclosed round Jun 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Betabrand has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Betabrand

Betabrand is a San Francisco-based online women's clothing company and crowdfunding platform, founded in 2009.

It is best known for its Dress Pant Yoga Pants, which combine professional work attire with the comfort of activewear. The company employs a participatory design model, allowing customers to vote on new apparel concepts and fund prototypes through its Think Tank. Betabrand engages its community with interactive live-stream product launches, where designers answer questions in real time. The company specializes in comfortable and versatile women's apparel suitable for work, travel, and active lifestyles. Its product line includes various pants, suits, jackets, topwear, dresses, skirts, and innovative accessories. Betabrand primarily serves women who appreciate stylish, functional clothing and value participation in the design process. The brand ships globally, reaching customers on every continent.

## What company datasets say Betabrand raised

Funding, as reported

Reported in all **$33M** in dollars

Rounds **5**

Last round **Undisclosed round**

Last round size **$10M**

Last round date **Jun 2017**

Investors listed **5**

SEC Form D **$25M sold, 3 filings, last Jun 2017**

## Founders and team

From the SEC filings it signed: 4 on the team.

- **Aaron Magness** Executive Officer i
- **Christopher Lindland** Executive Officer, Director i
- **Colin Stuart** Executive Officer i
- **James Tagliani** Executive Officer i

On the board, as filed i *Jason Mendelson* *Josh Scott* *Mark Jacobsen* *Scott Faber*

## On a portfolio page

Investors who name them

- [Horizon Technology Finance](https://millionrounds.com/fund/horizon-technology-finance)

Each firm lists Betabrand on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

fashion consumers stretch fabric shop all fashion collection information technology & services versatile clothing versatile workwear information technology machine washable presale collection ecommerce dress pants b2c pants with no zipper apparel & fashion

Built with from their website

accessiBe Google Cloud Run Clarity SDM Klaviyo Cloudflare DNS Google Workspace Shopify Custom Microsoft Advertising CloudFlare Max Mega Menu

+8 more

Viewport Meta TrustArc Google Cloud Functions for Firebase HTTP/3 Vimeo Google Cloud Serverless DynamicYield Yotpo

- **Sector:** Apparel & fashion
- **Industry code:** NAICS 458110, SIC 2299
- **Region:** California
- **Revenue:** $15M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/betabrand)

## Apparel & fashion in United States

Startups like it

- [**BANDIER** New York · founded 2014 *Raised*](https://millionrounds.com/company/bandier)
- [**Cuyana** San Francisco · founded 2011 *Raised*](https://millionrounds.com/company/cuyana)
- [**JAANUU** El Segundo · founded 2013 *Raised*](https://millionrounds.com/company/jaanuu)
- [**NAADAM** New York · founded 2013 *Raised*](https://millionrounds.com/company/naadam)
- [**Carbon38** Culver City · founded 2012 *Raised*](https://millionrounds.com/company/carbon38)
- [**ANINE BING** Los Angeles · founded 2012 *Raised*](https://millionrounds.com/company/anine-bing)
- [**HICKIES** Brooklyn · founded 2011 *Raised*](https://millionrounds.com/company/hickies)
- [**Koio** New York · founded 2014 *Raised*](https://millionrounds.com/company/koio)

## Is this your company?

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