# Berries by Astrid: Food & beverages, Stockholm, Sweden

> Berries by Astrid: Berries by Astrid is a Swedish company founded by Astrid Friborg that specializes in smart smoothie vending machines.

Source: https://millionrounds.com/startup/berries-by-astrid (Millionrounds; every figure on the page links to its filing or article)

Sweden · [Food & beverages startup](https://millionrounds.com/companies)

# Berries by Astrid

Berries by Astrid is a Swedish company founded by Astrid Friborg that specializes in smart smoothie vending machines.

Funding reported Last round: Undisclosed

Food & beverages Stockholm, Sweden

Company summary

- **Founded:** 2010 16 years old
- **Team:** 1 1 to 10 people
- **Funding reported:** 2.7M as listed, currency not stated
- **Last round:** Undisclosed Jul 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Berries by Astrid has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Berries by Astrid

Berries by Astrid is a Swedish company founded by Astrid Friborg that specializes in smart smoothie vending machines.

These machines are designed for automatic dispensing of chilled drinks and feature touchscreen operation along with smart payment options. The company emphasizes hygiene and convenience, making it easy to serve fresh smoothies in various settings. Berries by Astrid offers machine rental or installation services for locations such as hotels and offices. Their vending machines provide automated replenishment and service support, ensuring that stock levels are monitored and maintained. The product lineup includes a smoothie vending machine that dispenses chilled smoothies in three nature-inspired flavors, including a super-premium organic option made from yogurt and fruit without additives. The target users for Berries by Astrid's products include office workers, airport travelers, and hotels, which can host the machines as part of their service offerings. The business model benefits both the machine customers and the end consumers, with host locations receiving a share of the revenue.

## What company datasets say Berries by Astrid raised

Funding, as reported

Reported in all **2.7M** in the source's currency

Rounds **1**

Last round **Undisclosed**

Last round size **330k**

Last round date **Jul 2017**

## The company, in detail

What they build

Known for

internet of things automatic beverage dispensing smoothies vending machines

Built with from their website

Google Maps OpenSSL Apache Google Maps (Non Paid Users) Apache HTTP Server Unix

- **Sector:** Food & beverages
- **Region:** Stockholm County
- **Revenue:** 3.1M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/berries-by-astrid)

## Food & beverages in Sweden

Startups like it

- [**Almondy AB** Gothenburg · founded 1982](https://millionrounds.com/startup/almondy-ab)
- [**Gårdsfisk** Ahus · founded 2013](https://millionrounds.com/startup/g-rdsfisk)
- [**Taste Hero Sweden** Stockholm · founded 2018](https://millionrounds.com/startup/taste-hero-sweden)
- [**Lifvs** Stockholm · founded 2018](https://millionrounds.com/startup/lifvs)
- [**Sproud** Malmoe · founded 2018](https://millionrounds.com/startup/sproud-4)
- [**Fodi** Stockholm · founded 2016](https://millionrounds.com/startup/fodi)
- [**Wheelys Café** Stockholm · founded 2014](https://millionrounds.com/startup/wheelys-caf)
- [**Picsmart** Stockholm · founded 2019](https://millionrounds.com/startup/picsmart)

## Is this your company?

Add your raise, your deck and your story, and put Berries by Astrid in front of investors. Or tell us what we have wrong.

[List your startup](https://millionrounds.com/list-your-startup)[Send a correction](https://millionrounds.com/corrections)