# being juice: Food & beverages, Kuala Lumpur, Malaysia

> being juice: being juice is a Malaysia-founded juice and smoothie brand that launched in 2024. Based in Kuala Lumpur, Malaysia. Founded 2024.

Source: https://millionrounds.com/startup/being-juice (Millionrounds; every figure on the page links to its filing or article)

Malaysia · [Food & beverages startup](https://millionrounds.com/companies)

# being juice

being juice is a Malaysia-founded juice and smoothie brand that launched in 2024.

Email

Funding reported Last round: Seed

Food & beverages Kuala Lumpur, Malaysia

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Company summary

- **Founded:** 2024 2 years old
- **Team:** 22 11 to 50 people
- **Funding reported:** 1M as listed, currency not stated
- **Last round:** Seed Jan 2025

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for being juice has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About being juice

being juice is a Malaysia-founded juice and smoothie brand that launched in 2024.

Founded by Sayantan Das, a former CEO of Foodpanda Malaysia and Brunei, the company focuses on made-to-order, fruit-based beverages crafted from whole fruits and vegetables. With a commitment to freshness and health, being juice aims to scale across Southeast Asia, planning to establish over 1,000 stores in the region. The brand offers a variety of juices and smoothies made with 100% real fruit and vegetables, without artificial sweeteners or preservatives. It operates physical outlets and features a mobile app for convenient ordering and delivery. Sourcing ingredients from local farmers, being juice emphasizes community and health-conscious choices, targeting consumers who seek nutritious beverage options. The company has received US$1 million in seed funding to support its growth and menu expansion, with reported locations in Malaysia and an expansion into Manila, Philippines.

## What company datasets say being juice raised

Funding, as reported

Reported in all **1M** in the source's currency

Last round **Seed**

Last round size **1M**

Last round date **Jan 2025**

## On a portfolio page

Investors who name them

- [Founders Launchpad](https://millionrounds.com/fund/founders-launchpad)

Each firm lists being juice on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

consumers handcrafted juices healthy choices local food movement snack food manufacturing local sourcing environmental services craft juice wellness beverages sustainability sustainable farming support b2c health consumer products & retail chain expansion nutrition

Built with from their website

Google Workspace Amazon Route 53 Gmail

- **Sector:** Food & beverages
- **Industry code:** NAICS 31191, 722513, SIC 2099, 5812
- **Region:** Federal Territory of Kuala Lumpur

## Food & beverages in Malaysia

Startups like it

- [**Loob Holding** Petaling Jaya · founded 2010](https://millionrounds.com/startup/loob-holding)
- [**ZUS COFFEE** Shah Alam · founded 2019](https://millionrounds.com/startup/zus-coffee)
- [**Pop Meals** Kuala Lumpur · founded 2015](https://millionrounds.com/startup/pop-meals)
- [**Durioo** Kuala Lumpur · founded 2017](https://millionrounds.com/startup/durioo)
- [**SpargoEats** Subang Jaya · founded 2020](https://millionrounds.com/startup/spargoeats)
- [**Koppiku** founded 2023](https://millionrounds.com/startup/koppiku)
- [**Meals In Minutes** Kuala Lumpur · founded 2020](https://millionrounds.com/startup/meals-in-minutes)
- [**Offpeak** Petaling Jaya · founded 2014](https://millionrounds.com/startup/offpeak)

## Is this your company?

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