# AdTheorent: Marketing & Advertising, New York, United States

> AdTheorent: AdTheorent’s is a machine learning technology powers predictive targeting, predictive creative, and self-learning insights.

Source: https://millionrounds.com/startup/adtheorent (Millionrounds; every figure on the page links to its filing or article)

United States · [Marketing & Advertising startup](https://millionrounds.com/companies)

# AdTheorent

AdTheorent’s is a machine learning technology powers predictive targeting, predictive creative, and self-learning insights.

Funding reported Last round: Post ipo equity

Marketing & Advertising New York, United States

Company summary

- **Founded:** 2011 15 years old
- **Team:** 101 51 to 200 people
- **Funding reported:** $126M in dollars
- **Last round:** Post ipo equity Dec 2021

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for AdTheorent has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## What company datasets say AdTheorent raised

Funding, as reported

Reported in all **$126M** in dollars

Rounds **3**

Last round **Post ipo equity**

Last round date **Dec 2021**

Investors listed **7**

SEC Form D **$2.0M sold, 1 filing, last Aug 2013**

## Founders and team

From AdTheorent's own website and the SEC filings it signed: 18 on the team.

- **Doug Rozen** President
- **Lisa Utzschneider** Interim CEO and Board Chair
- **Eoin Townsend** Chief Product & Technology Officer
- **Jeff Driskill** Chief Financial Officer
- **Jes Santoro** Chief Revenue Officer
- **Kim Tingler** Chief People Officer
- **Paul Alfieri** Chief Strategy Officer
- **Sowgandhika Dusa** SVP, Chief of Data
- **Taly El-Zmetr** Chief Operating Officer
- **Brian Weigel** SVP, Inventory Manager Operations
- **Chris Poindexter** General Counsel
- **Anthony Iacovone** Executive Officer, Director i
- **Dogan Aksoy** Executive Officer i
- **James Lawson** Executive Officer, Director i
- **Josh Walsh** Executive Officer i
- **Paul Severini** Executive Officer i
- **Saed Sayad** Executive Officer i
- **Scott Russo** Executive Officer, Director i

On the board, as filed i *Mark Severini*

## Marketing & Advertising in United States

Startups like it

- [**SATORI** Houston · founded 2015](https://millionrounds.com/startup/satori)
- [**LivingSocial** Washington · founded 2007](https://millionrounds.com/startup/livingsocial)
- [**Seedtag** New York · founded 2014](https://millionrounds.com/startup/seedtag)
- [**Terminus** Atlanta · founded 2014](https://millionrounds.com/startup/terminus-2)
- [**MNTN** Austin (Remote) · founded 2009](https://millionrounds.com/startup/mntn)
- [**PureCars** Atlanta · founded 2007](https://millionrounds.com/startup/purecars)
- [**GumGum** Santa Monica · founded 2008](https://millionrounds.com/startup/gumgum)
- [**PulsePoint** New York · founded 2011](https://millionrounds.com/startup/pulsepoint)

## Is this your company?

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