# AdPushup: Information technology & services, Wilmington, United States

> AdPushup: AdPushup is a B2B SaaS company based in Wilmington, Delaware, specializing in ad revenue optimization for web publishers, media enterprises, and...

Source: https://millionrounds.com/startup/adpushup (Millionrounds; every figure on the page links to its filing or article)

United States · [Information technology & services startup](https://millionrounds.com/companies)

# AdPushup

AdPushup is a B2B SaaS company based in Wilmington, Delaware, specializing in ad revenue optimization for web publishers, media enterprises, and e-commerce platforms.

Funding reported Last round: Series A

Information technology & services Wilmington, United States

Company summary

- **Founded:** 2014 12 years old
- **Team:** 190 51 to 200 people
- **Funding reported:** $632K in dollars
- **Last round:** Series A Aug 2016

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for AdPushup has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About AdPushup

AdPushup is a B2B SaaS company based in Wilmington, Delaware, specializing in ad revenue optimization for web publishers, media enterprises, and e-commerce platforms.

Founded in 2014, the company has become a trusted partner in the ad-tech sector, serving over 300 publishing partners globally and optimizing more than 4 billion monthly ad impressions. AdPushup is recognized as a Google Certified Publishing Partner and is backed by Microsoft Ventures. The company offers a range of integrated products designed to enhance publisher monetization. Key features include an advanced A/B testing platform, dynamic ad layout optimization, header bidding solutions, and AdBlock recovery technology. Additionally, AdPushup provides smart ad refresh capabilities, ad mediation tools, and visual analytics like heat maps and scroll maps. These tools help publishers maximize their revenue while simplifying ad management, making it accessible even for those without programming expertise.

## What company datasets say AdPushup raised

Funding, as reported

Reported in all **$632K** in dollars

Rounds **3**

Last round **Series A**

Last round date **Aug 2016**

Investors listed **19**

## Founders and team

From AdPushup's own website: 9 on the team.

- **Akshay Varma** Chief Technology
- **Bodhisatwa Shome** Director
- **Hitesh Datta** Associate Director
- **Mina Baba** Director Global Corporate Operations
- **Nikhil Singh** Associate Director
- **Parry Mann** Associate Director
- **Rev. Ops** Associate Director
- **Shail Vats** Senior Director
- **Tomoaki Kudo** Representative Director and

## On a portfolio page

Investors who name them

- [Purvi Capital](https://millionrounds.com/fund/purvi-capital)

Each firm lists AdPushup on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

header bidding consumers information & internet video ad monetisation enterprises ad network optimization saas internet advanced ab testing advertising information technology & services ad revenue optimization technology consumer internet software enterprise ad analytics

Built with from their website

Underscore.js HubSpot Content Hub Microsoft Excel Yoast Yoast SEO amCharts Sajax System Next.js HTML5 Maker CookieYes

+8 more

GlobalSign Gravatar Wistia Google Analytics Trident AB Amazon SES WP Rocket Moment.js

- **Sector:** Information technology & services
- **Industry code:** NAICS 51321, 541810, SIC 7372, 7311
- **Region:** Delaware
- **Part of:** Geniee International Group
- **Revenue:** $22M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/adpushup)

## Information technology & services in United States

Startups like it

- [**Databricks** San Francisco · founded 2013 *Raised*](https://millionrounds.com/company/databricks)
- [**Waymo** Mountain View · founded 2009 *Raised*](https://millionrounds.com/company/waymo)
- [**Crusoe** Denver · founded 2018 *Raised*](https://millionrounds.com/company/crusoe)
- [**Cursor** San Francisco · founded 2017 *Raised*](https://millionrounds.com/company/cursor)
- [**Thinking Machines Lab** San Francisco *Raised*](https://millionrounds.com/company/thinking-machines-lab)
- [**Cognition** San Francisco *Raised*](https://millionrounds.com/company/cognition)
- [**Polymarket** New York · founded 2020 *Raised*](https://millionrounds.com/company/polymarket)
- [**Harvey** San Francisco · founded 2022 *Raised*](https://millionrounds.com/company/harvey)

## Is this your company?

Add your raise, your deck and your story, and put AdPushup in front of investors. Or tell us what we have wrong.

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