# Adestra: Computer Software, London, United Kingdom

> Adestra: Adestra is a trusted provider of First-Person Marketing solutions for global and growing brands. Based in London, United Kingdom. Founded 2004.

Source: https://millionrounds.com/startup/adestra (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Computer Software startup](https://millionrounds.com/companies)

# Adestra

Adestra is a trusted provider of First-Person Marketing solutions for global and growing brands.

Funding reported Last round: Series A

Computer Software London, United Kingdom

Company summary

- **Founded:** 2004 22 years old
- **Team:** 101 51 to 200 people
- **Funding reported:** 240M as listed, currency not stated
- **Last round:** Series A Jan 2016

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Adestra has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## What company datasets say Adestra raised

Funding, as reported

Reported in all **240M** in the source's currency

Rounds **1**

Last round **Series A**

Last round date **Jan 2016**

Investors listed **1**

## Funding filed with regulators

Adestra filed one raise, $5.2M in all. Filings say how much was sold and to how many investors; they never name the investors.

- Mar 2024 **$5.2M** UK share allotment

## Founders and team

From Adestra's own website: 8 on the team.

- **Sean Nathaniel** Chief Executive Officer and President
- **Austin Woody** Chief Strategy Officer and General Manager
- **Dan Doman** Chief Operating and Product Officer
- **Jennifer Simon** Chief Financial Officer
- **Rick Rinewalt** Chief Technology Officer
- **Rochelle Delley** Chief Security Officer
- **Shawn Freligh** SVP and General Manager
- **Shawna Weaver** SVP and General Manager

## On 4 portfolio pages

Investors who name them

- [Activant Capital](https://millionrounds.com/fund/activant-capital)
- [Progress Ventures](https://millionrounds.com/fund/progress-ventures)
- [SaaS Capital](https://millionrounds.com/fund/saas-capital)
- [Bantam Group](https://millionrounds.com/fund/bantam-group)

Each firm lists Adestra on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## Computer Software in United Kingdom

Startups like it

- [**Advanced** Birmingham · founded 1983](https://millionrounds.com/startup/advanced-2)
- [**Gett** London · founded 2010](https://millionrounds.com/startup/gett-3)
- [**Photobox** London · founded 2000](https://millionrounds.com/startup/photobox)
- [**Sophos** Abingdon · founded 1985](https://millionrounds.com/startup/sophos)
- [**Netcraft** London · founded 1987](https://millionrounds.com/startup/netcraft)
- [**Huddle** Nottingham · founded 2006](https://millionrounds.com/startup/huddle-2)
- [**Epos Now** Norwich · founded 2011](https://millionrounds.com/startup/epos-now)
- [**Workshare** London · founded 1999](https://millionrounds.com/startup/workshare)

## Is this your company?

Add your raise, your deck and your story, and put Adestra in front of investors. Or tell us what we have wrong.

[List your startup](https://millionrounds.com/list-your-startup)[Send a correction](https://millionrounds.com/corrections)