# 82 E: Cosmetics, Mumbai, India

> 82 E: 82°E is a modern Indian self-care brand founded in 2021 by Bollywood actor Deepika Padukone and Jigar Shah, based in Mumbai, Maharashtra.

Source: https://millionrounds.com/startup/82-e (Millionrounds; every figure on the page links to its filing or article)

India · [Cosmetics startup](https://millionrounds.com/companies)

# 82 E

82°E is a modern Indian self-care brand founded in 2021 by Bollywood actor Deepika Padukone and Jigar Shah, based in Mumbai, Maharashtra.

Email

Funding reported Last round: Seed

Cosmetics Mumbai, India

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Company summary

- **Founded:** 2021 5 years old
- **Team:** 38 11 to 50 people
- **Funding reported:** 600M as listed, currency not stated
- **Last round:** Seed Dec 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for 82 E has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About 82 E

82°E is a modern Indian self-care brand founded in 2021 by Bollywood actor Deepika Padukone and Jigar Shah, based in Mumbai, Maharashtra.

The brand aims to make self-care a simple and enjoyable part of daily life. Inspired by the Indian Standard Time meridian, 82°E combines traditional Indian ingredients with modern scientific formulations to create high-performance, vegan, and cruelty-free products. The company launched its first skincare products in November 2022, following a "Cleanse–Hydrate–Protect" philosophy. In February 2024, it expanded into men’s personal care with the 82°E Man range. Operating as a direct-to-consumer brand, 82°E offers a variety of skincare and body care products, all formulated with natural ingredients and clinically tested for various skin types. The brand serves consumers in over 30 countries and has the capability to ship to more than 200 countries globally.

## What company datasets say 82 E raised

Funding, as reported

Reported in all **600M** in the source's currency

Rounds **1**

Last round **Seed**

Last round size **7.5M**

Last round date **Dec 2022**

Investors listed **2**

## The company, in detail

What they build

Known for

plant-based antioxidants skincare skin barrier protection personal care product manufacturing nourishing skin brightening vegan products plant-powered skincare natural skin brighteners hydrating face wash collagen boosting skin soothing collagen support lightweight formula vegan glow booster

Built with from their website

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+8 more

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- **Sector:** Cosmetics
- **Industry code:** NAICS 325620, 45612, SIC 2844
- **Region:** Maharashtra
- **Revenue:** 8.5M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/82-e)

## Cosmetics in India

Startups like it

- [**SUGAR Cosmetics** Mumbai · founded 2015 *Raised*](https://millionrounds.com/company/sugar-cosmetics)
- [**Peep Beauty** Startup *Raised*](https://millionrounds.com/company/peep-beauty)
- [**Primacy Industries Private Limited** Mangaluru · founded 2007](https://millionrounds.com/startup/primacy-industries-private-limited)
- [**Vedic Cosmeceuticals Pvt Ltd** Noida · founded 2003](https://millionrounds.com/startup/vedic-cosmeceuticals-pvt-ltd)
- [**WishCare** Kolkata · founded 2019](https://millionrounds.com/startup/wishcare)
- [**Wikka - Potions for Aromatherapy** New Delhi · founded 2009](https://millionrounds.com/startup/wikka-potions-for-aromatherapy)
- [**The Good Glamm Group** New Delhi · founded 2021](https://millionrounds.com/startup/the-good-glamm-group-2)
- [**Moxie Beauty** Gurugram · founded 2022](https://millionrounds.com/startup/moxie-beauty)

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