# 1Rebel: Health, London, United Kingdom

> 1Rebel: 1Rebel is a premium boutique fitness chain based in London, UK, known for its immersive, high-intensity group workout classes.

Source: https://millionrounds.com/startup/1rebel (Millionrounds; every figure on the page links to its filing or article)

United Kingdom · [Health startup](https://millionrounds.com/companies)

# 1Rebel

1Rebel is a premium boutique fitness chain based in London, UK, known for its immersive, high-intensity group workout classes.

Email

Funding reported Last round: Undisclosed round

Health London, United Kingdom

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Company summary

- **Founded:** 2014 12 years old
- **Team:** 160 51 to 200 people
- **Funding reported:** 9.7M as listed, currency not stated
- **Last round:** Undisclosed round Oct 2017

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for 1Rebel has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About 1Rebel

1Rebel is a premium boutique fitness chain based in London, UK, known for its immersive, high-intensity group workout classes.

Founded in 2013-2014 by James Balfour and Giles Dean, the company operates on a no-contract, pay-as-you-go model, catering to fitness enthusiasts who seek unique and community-driven experiences. The company offers five signature workout programs: Ride, Reshape, Rumble, Reformer Pilates, and Reset, each designed to provide a dynamic fitness experience. 1Rebel also features an online shop for activewear, on-site bars for post-workout refreshments, and high-quality fitness equipment. With studios in London, Melbourne, and Dubai, 1Rebel serves both individual fitness enthusiasts and corporate clients, focusing on inclusivity and community initiatives. As of 2023, the company reported revenues of approximately £23.3 million and employs around 300 people.

## What company datasets say 1Rebel raised

Funding, as reported

Reported in all **9.7M** in the source's currency

Rounds **3**

Last round **Undisclosed round**

Last round date **Oct 2017**

Investors listed **2**

## On 2 portfolio pages

Investors who name them

- [Imbiba](https://millionrounds.com/fund/imbiba)
- [Candy Ventures](https://millionrounds.com/fund/candy-ventures)

Each firm lists 1Rebel on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

club locations hospital & health care style-conscious customers wellness & fitness services health care group classes club environment refuel bar holistic health personal growth luxury facilities premium workout experience community fitness community consumers rebel perks

Built with from their website

Vercel Microsoft 365 Shopify Amazon AWS Next.js Klaviyo Microsoft Email Providers Google Tag Manager GoDaddy Hosting MailChimp

+8 more

Microsoft Exchange Online Priority Hints React Outlook GoDaddy Domains Microsoft 365 Apps & Services Viewport Meta Prowly

- **Sector:** Health
- **Industry code:** NAICS 713940, SIC 7999, 7991
- **Region:** England
- **Revenue:** 7.7M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/1rebel)

## Health in United Kingdom

Startups like it

- [**scan.com** London · founded 2017 *Raised*](https://millionrounds.com/company/scan-com)
- [**Urban** London · founded 2014 *Raised*](https://millionrounds.com/company/urban)
- [**FitXR** London · founded 2016 *Raised*](https://millionrounds.com/company/fitxr)
- [**JD Gyms** Wigan · founded 2014](https://millionrounds.com/startup/jd-gyms)
- [**Numan** London · founded 2018](https://millionrounds.com/startup/numan)
- [**GetHarley** London · founded 2019](https://millionrounds.com/startup/getharley)
- [**Aspria Group** Berlin · founded 2000](https://millionrounds.com/startup/aspria-group)
- [**SheMed** London · founded 2024](https://millionrounds.com/startup/shemed)

## Is this your company?

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