# Zynga's Acquisitions Map: 9 Startups It Has Bought, by Sector > The 9 venture-backed startups Zynga has acquired that we track, by sector: Gaming, Consumer Goods and Martech and more. With what each raised before the deal. Source: https://millionrounds.com/portfolio-maps/zynga-acquisitions-map (Millionrounds; every figure on the page links to its filing or article) ## Gaming 3 - [Bonfire Studios](https://millionrounds.com/company/bonfire-studios) - [OMGPOP](https://millionrounds.com/company/omgpop) - [NaturalMotion](https://millionrounds.com/company/naturalmotion) ## Consumer Goods 1 - [*M* MyMiniLife](https://millionrounds.com/company/myminilife) ## Martech 1 - [Serious Business](https://millionrounds.com/company/serious-business) ## Software 1 - [Conduit Labs](https://millionrounds.com/company/conduit-labs) ## AI 1 - [Flock](https://millionrounds.com/company/flock) ## Consumer Apps 1 - [JamLegend](https://millionrounds.com/company/jamlegend) ## Telecoms 1 - [HipLogic](https://millionrounds.com/company/hiplogic) ## Segment by segment ### Gaming 3 startups · $53M raised - [**Bonfire Studios**](https://millionrounds.com/company/bonfire-studios) Bonfire Studios is an independent game development company located in Irvine, California. United States $25M - [**OMGPOP**](https://millionrounds.com/company/omgpop) OMGPOP is a leading developer of social games for facebook, iphone and the open web. United States $17M - [**NaturalMotion**](https://millionrounds.com/company/naturalmotion) NaturalMotion is a software company creating and publishing social mobile games for iOS and Android. United Kingdom $11M ### Consumer Goods 1 startup · $430K raised - [*M* **MyMiniLife**](https://millionrounds.com/company/myminilife) MyMiniLife allows individuals to create virtual homes on the web, and lets them import photos of real-life objects into these homes. United States $430K ### Martech 1 startup · $4.0M raised - [**Serious Business**](https://millionrounds.com/company/serious-business) SERIOUS.BUSINESS is a branding & digital design agency helping serious startups by creating next generation brand experiences. United States $4.0M ### Software 1 startup · $8.5M raised - [**Conduit Labs**](https://millionrounds.com/company/conduit-labs) Development tools platform for connected devices United States $8.5M ### AI 1 startup · $44M raised - [**Flock**](https://millionrounds.com/company/flock) London-based insurtech building the world's first fully digital insurance company for connected and autonomous commercial vehicles United States $44M ### Consumer Apps 1 startup · $2.0M raised - [**JamLegend**](https://millionrounds.com/company/jamlegend) JamLegend is an online, browser-based music video game. United States $2.0M ### Telecoms 1 startup · $15M raised - [**HipLogic**](https://millionrounds.com/company/hiplogic) HipLogic is a mobile content delivery platform offering user interface designs for device manufacturers and network operators. United States $15M **How this map is made.** Every startup here raised money in rounds we track and was later bought by Zynga, as reported. Each sits under its main sector, with what it raised before the deal. Rebuilt nightly; updated 15 November 2026. ## More portfolio maps [All portfolios](https://millionrounds.com/portfolio-maps) [Acquisitions **Google's acquisitions** 53 startups · $1.7B](https://millionrounds.com/portfolio-maps/google-acquisitions-map)[Acquisitions **Microsoft's acquisitions** 46 startups · $1.7B](https://millionrounds.com/portfolio-maps/microsoft-acquisitions-map)[Acquisitions **Apple's acquisitions** 26 startups · $1.2B](https://millionrounds.com/portfolio-maps/apple-acquisitions-map)[Acquisitions **Facebook's acquisitions** 25 startups · $480M](https://millionrounds.com/portfolio-maps/facebook-acquisitions-map)[Acquisitions **Cisco's acquisitions** 23 startups · $612M](https://millionrounds.com/portfolio-maps/cisco-acquisitions-map)[Acquisitions **Yahoo!'s acquisitions** 22 startups · $594M](https://millionrounds.com/portfolio-maps/yahoo-acquisitions-map) ## Raising from investors like Zynga? Find the investors who back startups like yours, with their cheques, rounds and partners, in the app with filters, lists and exports. [Find investors](https://millionrounds.com/login?join=1&next=/app/investors)[Market maps](https://millionrounds.com/market-maps)