# Wayra's Advertising & Adtech Investments: 18 Startups in Its Portfolio (2026) > The 18 Advertising & Adtech startups Wayra has backed, by stage: $8M raised between them. From the rounds we track; updated nightly. Source: https://millionrounds.com/portfolio-maps/wayra-advertising-adtech-portfolio (Millionrounds; every figure on the page links to its filing or article) ## Pre-seed and seed 12 - [Her](https://millionrounds.com/company/her) - [tubics](https://millionrounds.com/company/tubics) - [Geenapp](https://millionrounds.com/company/geenapp) - [Popdeem](https://millionrounds.com/company/popdeem) - [Social Tools](https://millionrounds.com/company/social-tools) - [matchinguu GmbH](https://millionrounds.com/company/matchinguu-gmbh) - [SuperLikers](https://millionrounds.com/company/superlikers) - [OvermediaCast](https://millionrounds.com/company/overmediacast) - [*B* Beautifeye](https://millionrounds.com/company/beautifeye) - [V2contact](https://millionrounds.com/company/v2contact) - [*MK* Master Kiwi](https://millionrounds.com/company/master-kiwi) - [DeluxeBox](https://millionrounds.com/company/deluxebox) ## Stage not reported 6 - [*N* Nethub](https://millionrounds.com/company/nethub) - [Smarttaxi](https://millionrounds.com/company/smarttaxi) - [Conker](https://millionrounds.com/company/conker) - [Blue Butterfly](https://millionrounds.com/company/blue-butterfly) - [WinClap](https://millionrounds.com/company/winclap) - [Quantico Trends](https://millionrounds.com/company/quantico-trends) ## Segment by segment ### Pre-seed and seed 12 startups · $7.4M raised - [**Her**](https://millionrounds.com/company/her) HER is a dating application for FLINTA & queer women, allowing users to connect with each other and their community. United Kingdom $2.0M - [**tubics**](https://millionrounds.com/company/tubics) tubics is a full-service YouTube agency and SaaS platform based in Vienna, Austria, founded in 2017. Austria $1.5M - [**Geenapp**](https://millionrounds.com/company/geenapp) Geenapp is a mobile app promotion and discovery company based in Barcelona, founded in 2013. Spain $1.1M - [**Popdeem**](https://millionrounds.com/company/popdeem) Popdeem is a social rewards platform that enhances customer loyalty programs through social media engagement. Ireland $838K - [**Social Tools**](https://millionrounds.com/company/social-tools) Social Tools is a Social Marketing Suite, that enables Agencies and Marketers to run low-cost promotions and contests on Facebook. Argentina $730K - [**matchinguu GmbH**](https://millionrounds.com/company/matchinguu-gmbh) A mobile ad-tech company that offers solutions to grow traffic and deliver monetization opportunities by connecting apps Germany $329K - [**SuperLikers**](https://millionrounds.com/company/superlikers) SuperLikers.com is an online tool used by Loyalty Programs Professionals to set up and manage their 360o Loyalty Strategies. Chile $309K - [**OvermediaCast**](https://millionrounds.com/company/overmediacast) OvermediaCast is an advertising and marketing technology company founded in 2010, with a presence in São Paulo, London, and Boston. Brazil $244K ### Stage not reported 6 startups · $1.1M raised - [*N* **Nethub**](https://millionrounds.com/company/nethub) Nethub offers a cloud-based tool for centralizing consumer information from any type of marketing interaction of B2C companies. Colombia $451K - [**Smarttaxi**](https://millionrounds.com/company/smarttaxi) Smarttaxi is a content platform in taxis; providing passengers a fun journey and allowing advertisers to connect with target audience. Germany $173K - [**Conker**](https://millionrounds.com/company/conker) Conker is an advertising agency that provides graphic design, branding, web development, social media, and content creation services. Ireland $173K - [**Blue Butterfly**](https://millionrounds.com/company/blue-butterfly) Blue Butterfly is a digital marketing and advertising agency based in Geneva, Switzerland. Switzerland $160K - [**WinClap**](https://millionrounds.com/company/winclap) Winclap is a Growth Transformation company that specializes in helping brands enhance their user acquisition, retention, and monet United States $100K - [**Quantico Trends**](https://millionrounds.com/company/quantico-trends) Quantico is a Social Analytics, web based tool for the Hispanic and Latin America Market. Peru $26K **How this map is made.** Every startup here works in Advertising & Adtech and has raised money in a round we track that names Wayra as an investor. Each sits under the stage of its latest round. Rebuilt nightly; updated 15 November 2026. ## More portfolio maps [All portfolios](https://millionrounds.com/portfolio-maps) [Sector portfolio **Wayra's IT Services portfolio** 57 startups · $38M](https://millionrounds.com/portfolio-maps/wayra-it-services-portfolio)[Sector portfolio **Wayra's Internet portfolio** 26 startups · $13M](https://millionrounds.com/portfolio-maps/wayra-internet-portfolio)[Sector portfolio **Wayra's AI portfolio** 25 startups · $246M](https://millionrounds.com/portfolio-maps/wayra-ai-portfolio)[Sector portfolio **Wayra's Fintech portfolio** 22 startups · $287M](https://millionrounds.com/portfolio-maps/wayra-fintech-portfolio)[Sector portfolio **Wayra's Consumer Apps portfolio** 22 startups · $8.1M](https://millionrounds.com/portfolio-maps/wayra-consumer-apps-portfolio)[Sector portfolio **Wayra's E-commerce portfolio** 15 startups · $26M](https://millionrounds.com/portfolio-maps/wayra-e-commerce-portfolio) ## Raising from investors like Wayra? 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