# Plug and Play's E-commerce Investments: 13 Startups in Its Portfolio (2026)

> The 13 E-commerce startups Plug and Play has backed, by stage: $40M raised between them. From the rounds we track; updated nightly.

Source: https://millionrounds.com/portfolio-maps/plug-and-play-e-commerce-portfolio (Millionrounds; every figure on the page links to its filing or article)

## Pre-seed and seed

9

- [*L* Lollipop](https://millionrounds.com/company/lollipop)
- [Lifo](https://millionrounds.com/company/lifo)
- [Fincart](https://millionrounds.com/company/fincart)
- [Ealyx](https://millionrounds.com/company/ealyx)
- [LeadrPro](https://millionrounds.com/company/leadrpro)
- [*Q* QuikReturn](https://millionrounds.com/company/quikreturn)
- [Refash](https://millionrounds.com/company/refash)
- [TrustClarity](https://millionrounds.com/company/trustclarity)
- [Glanse](https://millionrounds.com/company/glanse)

## Series A

4

- [Chari](https://millionrounds.com/company/chari)
- [Babaco Market](https://millionrounds.com/company/babaco-market)
- [Tuvalum](https://millionrounds.com/company/tuvalum)
- [Orosy](https://millionrounds.com/company/orosy)

## Segment by segment

### Pre-seed and seed

9 startups · $16M raised

- [*L* **Lollipop**](https://millionrounds.com/company/lollipop) Lollipop is a video-based social media platform for NFT communities United Kingdom $6.2M
- [**Lifo**](https://millionrounds.com/company/lifo) Lifo builds commerce platform to empower social media creators United States $3.9M
- [**Fincart**](https://millionrounds.com/company/fincart) Fincart is a logistics platform based in Egypt that specializes in shipping, delivery coordination, and working capital financing Egypt $3.0M
- [**Ealyx**](https://millionrounds.com/company/ealyx) Ealyx is a technology company based in Barcelona, founded in 2024, that focuses on enhancing the e-commerce experience through a t Spain $1.2M
- [**LeadrPro**](https://millionrounds.com/company/leadrpro) LeadrPro is an AI-driven B2B data and sales intelligence platform that enhances lead generation, market research, and sales proces United States $1.1M
- [*Q* **QuikReturn**](https://millionrounds.com/company/quikreturn) QuikReturn is a reverse logistics startup serving e-commerce brands and their customers in New York City. United States $395K
- [**Refash**](https://millionrounds.com/company/refash) Refash is a local omnichannel fashion recommerce retailer. Singapore $294K
- [**TrustClarity**](https://millionrounds.com/company/trustclarity) TrustClarity is a B2B software as a service (SaaS) storefront platform. United States $100K

### Series A

4 startups · $24M raised

- [**Chari**](https://millionrounds.com/company/chari) Morocco $12M
- [**Babaco Market**](https://millionrounds.com/company/babaco-market) Babaco Market is an innovative subscription e-grocery service based in Milan, Italy, founded in 2020. Italy $6.6M
- [**Tuvalum**](https://millionrounds.com/company/tuvalum) Tuvalum is the most trusted marketplace on certified pre-loved bicycles in Europe. Spain $2.9M
- [**Orosy**](https://millionrounds.com/company/orosy) Tokyo-based company offering a wholesale marketplace. Japan $2.0M

**How this map is made.** Every startup here works in E-commerce and has raised money in a round we track that names Plug and Play as an investor. Each sits under the stage of its latest round. Rebuilt nightly; updated 15 November 2026.

## More portfolio maps

[All portfolios](https://millionrounds.com/portfolio-maps)

[Sector portfolio **Plug and Play's AI portfolio** 223 startups · $14B](https://millionrounds.com/portfolio-maps/plug-and-play-ai-portfolio)[Sector portfolio **Plug and Play's Fintech portfolio** 101 startups · $7.0B](https://millionrounds.com/portfolio-maps/plug-and-play-fintech-portfolio)[Sector portfolio **Plug and Play's IT Services portfolio** 49 startups · $225M](https://millionrounds.com/portfolio-maps/plug-and-play-it-services-portfolio)[Sector portfolio **Plug and Play's Healthtech portfolio** 46 startups · $382M](https://millionrounds.com/portfolio-maps/plug-and-play-healthtech-portfolio)[Sector portfolio **Plug and Play's Big Data & Analytics portfolio** 44 startups · $849M](https://millionrounds.com/portfolio-maps/plug-and-play-big-data-analytics-portfolio)[Sector portfolio **Plug and Play's Biotech portfolio** 30 startups · $1.4B](https://millionrounds.com/portfolio-maps/plug-and-play-biotech-portfolio)

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