# MassChallenge's Consumer Goods Investments: 10 Startups in Its Portfolio (2026)

> The 10 Consumer Goods startups MassChallenge has backed, by stage: $29M raised between them. From the rounds we track; updated nightly.

Source: https://millionrounds.com/portfolio-maps/masschallenge-consumer-goods-portfolio (Millionrounds; every figure on the page links to its filing or article)

## Pre-seed and seed

7

- [Rosie](https://millionrounds.com/company/rosie)
- [Flourish Care](https://millionrounds.com/company/flourish-care)
- [flatev](https://millionrounds.com/company/flatev)
- [Little Sparrows Technologies](https://millionrounds.com/company/little-sparrows-technologies)
- [VAE Energy](https://millionrounds.com/company/vae-energy)
- [Neopenda](https://millionrounds.com/company/neopenda)
- [KUSHAE](https://millionrounds.com/company/kushae)

## Stage not reported

3

- [*F* Floom](https://millionrounds.com/company/floom)
- [Nimble Babies](https://millionrounds.com/company/nimble-babies)
- [Femly](https://millionrounds.com/company/femly)

## Segment by segment

### Pre-seed and seed

7 startups · $26M raised

- [**Rosie**](https://millionrounds.com/company/rosie) Demandware for grocers to acquire new customers and grow revenue. United States $7.0M
- [**Flourish Care**](https://millionrounds.com/company/flourish-care) The nation's largest & fastest growing maternal healthcare provider, with comprehensive doula care from pregnancy to birth & postpartum. United States $5.7M
- [**flatev**](https://millionrounds.com/company/flatev) Flatev has invented a machine that can prepare tortillas and other flatbreads at the touch of a button in less than a minute. Switzerland $4.7M
- [**Little Sparrows Technologies**](https://millionrounds.com/company/little-sparrows-technologies) Little Sparrows Technologies is a medical device company dedicated to neonatal care, founded in 2013 by Dr. United States $3.0M
- [**VAE Energy**](https://millionrounds.com/company/vae-energy) VAE energy spray is designed for high performers who need an immediate boost. Canada $2.9M
- [**Neopenda**](https://millionrounds.com/company/neopenda) Neopenda innovates needs-based medical technologies for high-growth emerging markets. United States $1.4M
- [**KUSHAE**](https://millionrounds.com/company/kushae) Kushae is a woman-owned, Black-owned, and physician-founded feminine wellness brand based in West Palm Beach, Florida. United States $1.3M

### Stage not reported

3 startups · $3.2M raised

- [*F* **Floom**](https://millionrounds.com/company/floom) United Kingdom $2.5M
- [**Nimble Babies**](https://millionrounds.com/company/nimble-babies) Nimble is a child-friendly household cleaning products are made with plant-based ingredients to fight the mess your little ones make. United Kingdom $551K
- [**Femly**](https://millionrounds.com/company/femly) Femly provides an interactive platform linked to the TV that helps people with dementia to live longer and happy at their home. United States $100K

**How this map is made.** Every startup here works in Consumer Goods and has raised money in a round we track that names MassChallenge as an investor. Each sits under the stage of its latest round. Rebuilt nightly; updated 15 November 2026.

## More portfolio maps

[All portfolios](https://millionrounds.com/portfolio-maps)

[Sector portfolio **MassChallenge's Healthtech portfolio** 77 startups · $395M](https://millionrounds.com/portfolio-maps/masschallenge-healthtech-portfolio)[Sector portfolio **MassChallenge's Biotech portfolio** 68 startups · $1.2B](https://millionrounds.com/portfolio-maps/masschallenge-biotech-portfolio)[Sector portfolio **MassChallenge's AI portfolio** 58 startups · $2.0B](https://millionrounds.com/portfolio-maps/masschallenge-ai-portfolio)[Sector portfolio **MassChallenge's Agtech portfolio** 28 startups · $72M](https://millionrounds.com/portfolio-maps/masschallenge-agtech-portfolio)[Sector portfolio **MassChallenge's Big Data & Analytics portfolio** 25 startups · $91M](https://millionrounds.com/portfolio-maps/masschallenge-big-data-analytics-portfolio)[Sector portfolio **MassChallenge's Hardware & Electronics portfolio** 21 startups · $233M](https://millionrounds.com/portfolio-maps/masschallenge-hardware-electronics-portfolio)

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