# East Ventures' E-commerce Investments: 10 Startups in Its Portfolio (2026)

> The 10 E-commerce startups East Ventures has backed, by stage: $96M raised between them. From the rounds we track; updated nightly.

Source: https://millionrounds.com/portfolio-maps/east-ventures-e-commerce-portfolio (Millionrounds; every figure on the page links to its filing or article)

## Stage not reported

5

- [CARIUMA](https://millionrounds.com/company/cariuma)
- [Beer and Tech](https://millionrounds.com/company/beer-and-tech)
- [Grow Commerce](https://millionrounds.com/company/grow-commerce)
- [Hipvan](https://millionrounds.com/company/hipvan)
- [Shopline](https://millionrounds.com/company/shopline)

## Pre-seed and seed

3

- [Grupin](https://millionrounds.com/company/grupin)
- [Kyberlife](https://millionrounds.com/company/kyberlife)
- [Strainer](https://millionrounds.com/company/strainer)

## Series C and later

2

- [Lemonilo](https://millionrounds.com/company/lemonilo)
- [Cermati](https://millionrounds.com/company/cermati)

## Segment by segment

### Stage not reported

5 startups · $38M raised

- [**CARIUMA**](https://millionrounds.com/company/cariuma) CARIUMA is a direct-to-consumer sneaker brand made from natural materials. Brazil $17M
- [**Beer and Tech**](https://millionrounds.com/company/beer-and-tech) Beer and Tech operates a website for the Phalaenopsis or foliage plant HitoHana. Japan $8.8M
- [**Grow Commerce**](https://millionrounds.com/company/grow-commerce) Grow Commerce buy online marketplace brands, operate and GROW them to reach new heights. Indonesia $6.5M
- [**Hipvan**](https://millionrounds.com/company/hipvan) HipVan is Singapore’s leading online retailer specializing in affordable designer furniture, home furnishings, and lifestyle products. Singapore $4.7M
- [**Shopline**](https://millionrounds.com/company/shopline) Shopline is a global smart commerce enabler providing a true omni-channel platform. Hong Kong SAR China $1.2M

### Pre-seed and seed

3 startups · $5.0M raised

- [**Grupin**](https://millionrounds.com/company/grupin) Grupin is an Indonesian social commerce platform founded in 2021 and based in Jakarta. Indonesia $3.0M
- [**Kyberlife**](https://millionrounds.com/company/kyberlife) Kyberlife is a B2B healthcare e-commerce marketplace based in Singapore, founded in 2020. Singapore $1.3M
- [**Strainer**](https://millionrounds.com/company/strainer) Strainer is a Japanese company that operates an economic media platform focused on business and financial information. Japan $716K

### Series C and later

2 startups · $53M raised

- [**Lemonilo**](https://millionrounds.com/company/lemonilo) Lemonilo, officially known as PT Lemonilo Indonesia Sehat, is an Indonesian technology-based consumer goods company based in West Jakarta. Indonesia $36M
- [**Cermati**](https://millionrounds.com/company/cermati) Cermati is an Indonesia-based fintech platform that allows users to compare and buy credit cards, insurance, loans and other relat Indonesia $17M

**How this map is made.** Every startup here works in E-commerce and has raised money in a round we track that names East Ventures as an investor. Each sits under the stage of its latest round. Rebuilt nightly; updated 15 November 2026.

## More portfolio maps

[All portfolios](https://millionrounds.com/portfolio-maps)

[Sector portfolio **East Ventures' AI portfolio** 23 startups · $464M](https://millionrounds.com/portfolio-maps/east-ventures-ai-portfolio)[Sector portfolio **East Ventures' Fintech portfolio** 18 startups · $515M](https://millionrounds.com/portfolio-maps/east-ventures-fintech-portfolio)[Portfolio map **East Ventures portfolio map** 125 startups · $3.0B](https://millionrounds.com/portfolio-maps/east-ventures-portfolio-map)[Co-investors **Who invests with East Ventures** 85 co-investors](https://millionrounds.com/portfolio-maps/east-ventures-co-investors)[Investments abroad **East Ventures' investments in Japan** 47 startups · $251M](https://millionrounds.com/portfolio-maps/east-ventures-investments-japan)[Investments abroad **East Ventures' investments in Indonesia** 34 startups · $1.8B](https://millionrounds.com/portfolio-maps/east-ventures-investments-indonesia)

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