# Joel Peterson at Peterson Ventures

> Joel Peterson, Founding Partner at Peterson Ventures. 4 investments on record. The rounds they were named in and the filings that name them, each with its...

Source: https://millionrounds.com/person/joel-peterson (Millionrounds; every figure on the page links to its filing or article)

Salt Lake City, US · Partner

# Joel Peterson

Founding Partner at [Peterson Partners](https://millionrounds.com/fund/peterson-partners)

Latest rounds

- **Landis** Round · $2M Oct 2018
- **Chobolabs** Seed · $1.3M Sept 2014
- **Identified** Series A · $1.5M Jan 2010

Backs *Real Estate* *B2C* *Media* *Entertainment*

Profile summary

- **Rounds named:** 4 last Oct 2018
- **Filings:** 17 with regulators
- **Books:** 1 written

What this record rests on

- ✓ **Named in rounds** 4 rounds name them
- ✓ **On filings** 17 filings with a regulator
- ✓ **Linked to a firm** At Peterson Partners
- **Claimed** Not claimed yet

Titles come from filings their firm signed.

[Correct or remove](https://millionrounds.com/corrections?person=joel-peterson)[Is this you? Claim it](https://millionrounds.com/claim?person=joel-peterson)

## The firm

[**Peterson Partners** Private equity · US **1** cheques in 12 months **58** all time **3** led deploying](https://millionrounds.com/fund/peterson-partners)

## Rounds they were named in

- **Rounds:** 4
- **Led:** 0
- **Disclosed:** $5.5M
- **Active:** 2007–18

2018

- [Landis](https://millionrounds.com/company/landis) *Round* **$2M** *US* Oct 2018 Joined · +3 investors

2014

- [Chobolabs](https://millionrounds.com/company/chobolabs) *Seed* **$1.3M** *US* Sept 2014 Joined · +8 investors · historical

2010

- [Identified](https://millionrounds.com/company/identified) *Series A* **$1.5M** *US* Jan 2010 Joined · +17 investors · historical

2007

- [MUBI](https://millionrounds.com/company/mubi) *Series A* **$750k** *US* Aug 2007 Joined · +5 investors · historical

By stage

- Series A **2**
- Round **1**
- Seed **1**

What they backed

Real Estate **1** B2C **1** Media **1** Entertainment **1** Proptech **1** Gaming **1**

Alongside

- [Innovation Endeavors *2*](https://millionrounds.com/fund/innovation-endeavors)
- [Aydin Senkut *1*](https://millionrounds.com/fund/aydin-senkut)
- [Bill Draper *1*](https://millionrounds.com/fund/bill-draper)
- [Brendan Wallace *1*](https://millionrounds.com/fund/brendan-wallace)
- [DeeBek Ventures *1*](https://millionrounds.com/fund/deebek-ventures)
- [Draper Associates *1*](https://millionrounds.com/fund/draper-associates)
- Emeritus Bill Meehan *1*
- [Fadi Ghandour *1*](https://millionrounds.com/fund/fadi-ghandour)

Rounds where a report named this person rather than a firm, matched on name: read it as a strong hint, not proof, since people share names.

## Where they are named on record

Filings

- SEC Form D · Other investment fund **Peterson Real Assets, LLC** Executive Officer since 2023
- SEC Form D · Venture Capital fund **[Peterson CSW](https://millionrounds.com/fund/peterson-csw)** Director on 2 filings · since 2021
- SEC Form D · Venture Capital fund **[Peterson Search](https://millionrounds.com/fund/peterson-search)** Executive Officer on 2 filings · since 2021
- SEC Form D · Venture Capital fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Executive Officer on 5 filings · since 2021
- SEC Form D · Private Equity fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Manager of the Issuer's General Partner since 2020
- SEC Form D · Venture Capital fund **[Peterson Breeze](https://millionrounds.com/fund/peterson-breeze)** Director on 3 filings · since 2020
- SEC Form D · Venture Capital fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Director on 16 filings · since 2019
- SEC Form D · Venture Capital fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Executive Officer, Director since 2019
- SEC Form D · Company raising **BEO BANCORP** Chairman since 2019
- SEC Form D · Venture Capital fund **[Peterson Search](https://millionrounds.com/fund/peterson-search)** Founder and Chairman of the Board and Managing Director of the Manager of the Issuer's General Partner. on 2 filings · since 2019
- SEC Form D · Venture Capital fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Founder and Chairman of the Board and Managing Director of the Manager of the Issuer's General Partner on 2 filings · since 2019
- SEC Form D · Private Equity fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** EXECUTIVE CHAIRMAN OF THE BOARD AND MANAGING DIRECTOR OF MANAGER OF GENERAL PARTNER OF ISSUER on 2 filings · since 2016
- SEC Form D · Venture Capital fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** Executive Chairman of the Board and Managing Director of the Manager of the Issuer's Partner since 2016
- SEC Form D · Private Equity fund **[Peterson Partners](https://millionrounds.com/fund/peterson-partners)** EXECUTIVE CHAIRMAN OF THE BOARD; MANAGING DIRECTOR since 2016
- SEC Form D · Company raising **Packsize International, LLC** Director since 2012
- SEC Form D · Company raising **BONOBOS INC** Director on 6 filings · since 2010
- SEC Form D · Company raising **BEO BANCORP** Director on 2 filings · since 2010

Each row is a document a firm filed with a regulator: somebody signed it, and it carries a date.

## Also at Peterson Partners

- [**Clint Peterson** Managing Partner *1 round*](https://millionrounds.com/person/clint-peterson)
- [**Alex Daines** Principal *0 rounds*](https://millionrounds.com/person/alex-daines)
- [**Ben Capell** Board Member *0 rounds*](https://millionrounds.com/person/ben-capell)
- [**Brett Stohlton** Partner *0 rounds*](https://millionrounds.com/person/brett-stohlton)
- [**Christian Smith** Vice President *0 rounds*](https://millionrounds.com/person/christian-smith)
- [**Dan Hanks** Partner *0 rounds*](https://millionrounds.com/person/dan-hanks)
- [**David Demres** Head of Strategic Initiatives *0 rounds*](https://millionrounds.com/person/david-demres)
- [**Jake Kastan** Managing Director *0 rounds*](https://millionrounds.com/person/jake-kastan)

## Their book

- The 10 Laws of Trust: Building the Bonds That Make a Business Great Joel Peterson · 2016 3.77 from 168 ratings on Goodreads About the book Trust is the glue that holds an organization together. It turns deflection into transparency, suspicion into empowerment, and conflict into creativity. With it, a tiny company like John Deere grew into a worldwide leader. Without it, a giant corporation like Enron toppled. In… On AmazonListen on Audible
- Find the books for what you are building, or how you invest. [Open the Reading List](https://millionrounds.com/reading-list)

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## Find people like Joel

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