# Sales Tech Europe Market Map 2026: 99 Startups in 4 Segments

> 99 European sales tech startups mapped in 4 segments: CRM, sales enablement and AI SDRs and prospecting and more. $1.3B raised; logos, funding and rounds.

Source: https://millionrounds.com/market-maps/sales-tech-europe-market-map (Millionrounds; every figure on the page links to its filing or article)

## CRM

80

- [Brevo](https://millionrounds.com/company/brevo)
- [Attio](https://millionrounds.com/company/attio)
- [Planhat](https://millionrounds.com/company/planhat)
- [Ometria](https://millionrounds.com/company/ometria)
- [Teamleader](https://millionrounds.com/company/teamleader)
- [Mantle](https://millionrounds.com/company/mantle)
- [Itineris](https://millionrounds.com/company/itineris)
- [Spektrix](https://millionrounds.com/company/spektrix)
- [Batch](https://millionrounds.com/company/batch)
- [Ringover](https://millionrounds.com/company/ringover)
- [Tinyclues](https://millionrounds.com/company/tinyclues)
- [Jiminny](https://millionrounds.com/company/jiminny)
- [MPP Global](https://millionrounds.com/company/mpp-global)
- [triPica](https://millionrounds.com/company/tripica)
- [Softr](https://millionrounds.com/company/softr)
- [Thynk.Cloud](https://millionrounds.com/company/thynk-cloud)
- [iDWELL](https://millionrounds.com/company/idwell)
- [Arenametrix](https://millionrounds.com/company/arenametrix)
- [Elite Dynamics](https://millionrounds.com/company/elite-dynamics)
- [*D* Datahug](https://millionrounds.com/company/datahug)
- [EMAsphere](https://millionrounds.com/company/emasphere)
- [Zynk](https://millionrounds.com/company/zynk)
- [Goava](https://millionrounds.com/company/goava)
- [Histide](https://millionrounds.com/company/histide)

+56 more

## Sales enablement

10

- [Showpad](https://millionrounds.com/company/showpad)
- [Demoboost](https://millionrounds.com/company/demoboost)
- [Epicbrief](https://millionrounds.com/company/epicbrief)
- [Nesti](https://millionrounds.com/company/nesti)
- [UPCUE](https://millionrounds.com/company/upcue)
- [Showell](https://millionrounds.com/company/showell)
- [SalesLynk](https://millionrounds.com/company/saleslynk)
- [CatalogPlayer](https://millionrounds.com/company/catalogplayer)
- [unrival](https://millionrounds.com/company/unrival)
- [Uppr](https://millionrounds.com/company/uppr)

## AI SDRs and prospecting

5

- [Wavo](https://millionrounds.com/company/wavo)
- [Harmonix](https://millionrounds.com/company/harmonix)
- [Clarity Stack](https://millionrounds.com/company/clarity-stack)
- [GojiberryAI](https://millionrounds.com/company/gojiberryai)
- [Unhaze](https://millionrounds.com/company/unhaze)

## Revenue and conversation intelligence

4

- [bao](https://millionrounds.com/company/bao)
- [Kickscale](https://millionrounds.com/company/kickscale)
- [Superlayer](https://millionrounds.com/company/superlayer)
- [Comtura](https://millionrounds.com/company/comtura)

## Segment by segment

### CRM

80 startups · $1.1B raised

- [**Brevo**](https://millionrounds.com/company/brevo) Brevo is a developer of a cloud-based digital marketing platform used to build strong customer relationships. France $583M
- [**Attio**](https://millionrounds.com/company/attio) Attio is an AI-native Customer Relationship Management (CRM) platform founded in 2017 by Alexander Christie and Nicolas Sharp. United Kingdom $59M
- [**Planhat**](https://millionrounds.com/company/planhat) Planhat is a customer success platform and CRM solution founded in 2015 in Stockholm, Sweden, by Kaveh Rostampor and Niklas Skog. Sweden $50M
- [**Ometria**](https://millionrounds.com/company/ometria) Ometria is a customer data and marketing platform that helps retailers increase CRM revenue by sending personalized marketing messages. United Kingdom $41M
- [**Teamleader**](https://millionrounds.com/company/teamleader) Teamleader develops a unified CRM, invoicing, and project planning platform for SMEs. Belgium $37M
- [**Mantle**](https://millionrounds.com/company/mantle) Mantle provides blockchain development SaaS products that allow enterprises to operate in full-transparency, compliance, and security. Netherlands $34M
- [**Itineris**](https://millionrounds.com/company/itineris) We develop & implement cloud-based CIS & CRM solutions for utilities, built on the powerful Microsoft Dynamics 365 platform. Belgium $32M
- [**Spektrix**](https://millionrounds.com/company/spektrix) Spektrix is a cloud-based software platform that provides ticketing, marketing, fundraising, and CRM solutions for arts, theatre, United Kingdom $24M

### Sales enablement

10 startups · $112M raised

- [**Showpad**](https://millionrounds.com/company/showpad) Build predictable performance with an AI-powered sales enablement platform designed for the complex reality of field sales. Belgium $106M
- [**Demoboost**](https://millionrounds.com/company/demoboost) Demoboost is an interactive demo automation platform based in Warsaw, Poland, founded in 2021. Poland $3.3M
- [**Epicbrief**](https://millionrounds.com/company/epicbrief) Epicbrief is a software company based in Helsinki, founded in 2022. Finland $1.1M
- [**Nesti**](https://millionrounds.com/company/nesti) Nesti is an AI-driven sales enablement platform based in Bristol, UK. United Kingdom $584K
- [**UPCUE**](https://millionrounds.com/company/upcue) UPCUE was a Berlin-based conversational AI startup, originally known as botconnect, that operated from 2017 to 2019. Germany $448K
- [**Showell**](https://millionrounds.com/company/showell) Showell is an all-in-one field sales enablement platform founded in 2012 by brothers Sami and Juha Suni. Finland $365K
- [**SalesLynk**](https://millionrounds.com/company/saleslynk) SalesLynk is a UK-based company that specializes in B2B cyber security sales software. United Kingdom $313K
- [**CatalogPlayer**](https://millionrounds.com/company/catalogplayer) CatalogPlayer is a Sales Enablement Platform for B2B teams to create, manage and share smart content for their sales. Spain $261K

### AI SDRs and prospecting

5 startups · $11M raised

- [**Wavo**](https://millionrounds.com/company/wavo) Wavo is a sales engagement platform for the B2B lead generation agencies. France $3.7M
- [**Harmonix**](https://millionrounds.com/company/harmonix) Harmonix AI is a technology company based in Barcelona, founded in 2019. Spain $3.5M
- [**Clarity Stack**](https://millionrounds.com/company/clarity-stack) Clarity Stack is a B2B sales intelligence and lead generation platform founded in 2018. United Kingdom $2.6M
- [**GojiberryAI**](https://millionrounds.com/company/gojiberryai) GojiberryAI is an AI-powered sales assistant tailored for B2B companies, focusing on intent-based prospecting and LinkedIn outreach. France $500K
- [**Unhaze**](https://millionrounds.com/company/unhaze) Unhaze is a SaaS company based in Copenhagen, Denmark, founded in 2023 by Jacob Lauritzen and a team of experts in data analytics Denmark $500K

### Revenue and conversation intelligence

4 startups · $7.5M raised

- [**bao**](https://millionrounds.com/company/bao) bao Solutions GmbH is a Sales-Tech company based in Munich, founded in 2017. Germany $3.0M
- [**Kickscale**](https://millionrounds.com/company/kickscale) Kickscale is an Austrian SaaS startup founded in 2020, based in Vienna with operations in Klagenfurt. Austria $2.3M
- [**Superlayer**](https://millionrounds.com/company/superlayer) Superlayer is a B2B technology company that offers a modern revenue intelligence platform aimed at enhancing the performance of sales teams. United Kingdom $1.3M
- [**Comtura**](https://millionrounds.com/company/comtura) Comtura is an AI revenue platform based in the United Kingdom, founded in 2021. United Kingdom $937K

**How this map is made.** Every startup here has raised money in rounds we track, and is based in Europe. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in sales tech, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026.

## More market maps

[All maps](https://millionrounds.com/market-maps)

[Market map **Sales tech market map** 402 startups · 5 segments · $7.8B](https://millionrounds.com/market-maps/sales-tech-market-map)[Market map · United States **Sales tech market map: United States** 210 startups · 4 segments · $3.9B](https://millionrounds.com/market-maps/sales-tech-united-states-market-map)[Investors map **Who invests in sales tech** 131 investors · 5 segments](https://millionrounds.com/market-maps/sales-tech-investors-map)[New wave **New sales tech startups, founded 2020 on** 106 startups · 4 segments · $786M](https://millionrounds.com/market-maps/new-sales-tech-startups-market-map)[Raised in 2026 **Sales tech startups that raised in 2026** 34 startups · 3 segments · $369M](https://millionrounds.com/market-maps/sales-tech-raised-2026-market-map)[Market map · San Francisco **Sales tech market map: San Francisco** 32 startups · 4 segments · $388M](https://millionrounds.com/market-maps/sales-tech-san-francisco-market-map)

## Who backs sales tech?

Open any company for its rounds and investors, or search the investors behind these startups in the app, with filters, lists and exports.

[Find their investors](https://millionrounds.com/login?join=1&next=/app/investors)[Top lists](https://millionrounds.com/top-lists)
