# Pet Tech Market Map United States 2026: 120 Startups in 5 Segments > 120 pet tech startups in the United States, mapped in 5 segments: pet services and marketplaces, pet food and veterinary care and more. Source: https://millionrounds.com/market-maps/pet-tech-united-states-market-map (Millionrounds; every figure on the page links to its filing or article) ## Pet services and marketplaces 40 - [Rover](https://millionrounds.com/company/rover) - [PetScreening](https://millionrounds.com/company/petscreening) - [DogVacay](https://millionrounds.com/company/dogvacay) - [Duality Technologies](https://millionrounds.com/company/duality-technologies) - [BarkBox](https://millionrounds.com/company/barkbox) - [Destination Pet](https://millionrounds.com/company/destination-pet) - [CryptoKitties](https://millionrounds.com/company/cryptokitties) - [Petlibro](https://millionrounds.com/company/petlibro) - [Skiptown](https://millionrounds.com/company/skiptown) - [Good Dog](https://millionrounds.com/company/good-dog) - [Yummers](https://millionrounds.com/company/yummers) - [Sparkle Grooming Co.](https://millionrounds.com/company/sparkle-grooming-co) - [CAT Labs](https://millionrounds.com/company/cat-labs) - [*B* Baroo](https://millionrounds.com/company/baroo) - [Dr.Tail](https://millionrounds.com/company/dr-tail) - [TellTail](https://millionrounds.com/company/telltail) - [Boop](https://millionrounds.com/company/boop) - [Dogdrop](https://millionrounds.com/company/dogdrop) - [Swifto](https://millionrounds.com/company/swifto) - [PetCoach](https://millionrounds.com/company/petcoach) - [Oh Norman!](https://millionrounds.com/company/oh-norman) - [AI FOR PET](https://millionrounds.com/company/ai-for-pet) - [Skoop](https://millionrounds.com/company/skoop) - [Pawshake](https://millionrounds.com/company/pawshake) +16 more ## Pet food 36 - [Instinct](https://millionrounds.com/company/instinct) - [The Farmer's Dog](https://millionrounds.com/company/the-farmer-s-dog) - [Sploot Veterinary Care](https://millionrounds.com/company/sploot-veterinary-care) - [*GC* Golden Child](https://millionrounds.com/company/golden-child) - [PetPlate](https://millionrounds.com/company/petplate) - [Anivive](https://millionrounds.com/company/anivive) - [Smalls](https://millionrounds.com/company/smalls) - [*BP* Bond Pet Foods](https://millionrounds.com/company/bond-pet-foods) - [Petflow](https://millionrounds.com/company/petflow) - [Made by Nacho](https://millionrounds.com/company/made-by-nacho) - [Rejuvenate Bio](https://millionrounds.com/company/rejuvenate-bio) - [JustFoodForDogs](https://millionrounds.com/company/justfoodfordogs) - [Front of the Pack](https://millionrounds.com/company/front-of-the-pack) - [Maev](https://millionrounds.com/company/maev) - [About Pet](https://millionrounds.com/company/about-pet) - [Sundays for Dogs](https://millionrounds.com/company/sundays-for-dogs) - [*P* Petco](https://millionrounds.com/company/petco) - [BistroCat](https://millionrounds.com/company/bistrocat) - [Gleezy Dog](https://millionrounds.com/company/gleezy-dog) - [Wolf Spring](https://millionrounds.com/company/wolf-spring) - [Dr. Treat](https://millionrounds.com/company/dr-treat) - [PawCo Foods](https://millionrounds.com/company/pawco-foods) - [PetBox](https://millionrounds.com/company/petbox) - [DASH Dog Food](https://millionrounds.com/company/dash-dog-food) +12 more ## Veterinary care 28 - [Veterinary Emergency Group](https://millionrounds.com/company/veterinary-emergency-group) - [Snout](https://millionrounds.com/company/snout) - [Petfolk](https://millionrounds.com/company/petfolk) - [PetDx](https://millionrounds.com/company/petdx) - [Vetsource](https://millionrounds.com/company/vetsource) - [The Vets](https://millionrounds.com/company/the-vets) - [Small Door](https://millionrounds.com/company/small-door) - [Koala Health](https://millionrounds.com/company/koala-health) - [Mixlab](https://millionrounds.com/company/mixlab) - [Embark Veterinary](https://millionrounds.com/company/embark-veterinary) - [Pawp](https://millionrounds.com/company/pawp) - [Airvet](https://millionrounds.com/company/airvet) - [BabelBark](https://millionrounds.com/company/babelbark) - [Kindred Biosciences](https://millionrounds.com/company/kindred-biosciences) - [PetFriendly](https://millionrounds.com/company/petfriendly) - [*FC* First Choice Pet Care](https://millionrounds.com/company/first-choice-pet-care) - [NectarVet](https://millionrounds.com/company/nectarvet) - [Vetcove](https://millionrounds.com/company/vetcove) - [ReadiVet](https://millionrounds.com/company/readivet) - [Furlocity](https://millionrounds.com/company/furlocity) - [Dog is Human](https://millionrounds.com/company/dog-is-human) - [Zooza](https://millionrounds.com/company/zooza) - [CompanAIn](https://millionrounds.com/company/companain) - [*AP* American Pet Care Corporation](https://millionrounds.com/company/american-pet-care-corporation) +4 more ## Pet insurance 8 - [Companion Protect](https://millionrounds.com/company/companion-protect) - [Embrace Pet Insurance](https://millionrounds.com/company/embrace-pet-insurance) - [Rainwalk Technology](https://millionrounds.com/company/rainwalk-technology) - [Eusoh](https://millionrounds.com/company/eusoh) - [Odie Pet Insurance](https://millionrounds.com/company/odie-pet-insurance) - [Wagmo](https://millionrounds.com/company/wagmo) - [Figo Pet Insurance](https://millionrounds.com/company/figo-pet-insurance) - [Petinsurancequotes.com](https://millionrounds.com/company/petinsurancequotes-com) ## Pet products and devices 8 - [Tile](https://millionrounds.com/company/tile) - [Petcube](https://millionrounds.com/company/petcube) - [Tuft + Paw](https://millionrounds.com/company/tuft-paw) - [Only Natural Pet Store](https://millionrounds.com/company/only-natural-pet-store) - [doggyloot](https://millionrounds.com/company/doggyloot) - [Buttonsmith Inc.](https://millionrounds.com/company/buttonsmith-inc) - [Waggit](https://millionrounds.com/company/waggit) - [Tailbox](https://millionrounds.com/company/tailbox) ## Segment by segment ### Pet services and marketplaces 40 startups · $642M raised - [**Rover**](https://millionrounds.com/company/rover) Rover is an online pet care marketplace that connects pet parents with pet sitters and dog walkers. United States $282M - [**PetScreening**](https://millionrounds.com/company/petscreening) PetScreening is a leading pet policy management software designed for housing providers, property managers, and landlords. United States $80M - [**DogVacay**](https://millionrounds.com/company/dogvacay) DogVacay is a pet boarding marketplace connecting pet owners with families willing to take care of their pets while they are away. United States $47M - [**Duality Technologies**](https://millionrounds.com/company/duality-technologies) Duality Technologies is a cybersecurity and data analytics firm founded in 2016, based in Hoboken, New Jersey, with an operational United States $46M - [**BarkBox**](https://millionrounds.com/company/barkbox) Barkbox is a monthly subscription service platform that provides dog products. United States $42M - [**Destination Pet**](https://millionrounds.com/company/destination-pet) A provider of pet care services. United States $30M - [**CryptoKitties**](https://millionrounds.com/company/cryptokitties) CryptoKitties is a blockchain-based game and digital collectible platform that allows users to buy, sell, collect, and breed uniqu United States $27M - [**Petlibro**](https://millionrounds.com/company/petlibro) Petlibro is an American technology and consumer goods company focused on the pet care industry. United States $14M ### Pet food 36 startups · $1.6B raised - [**Instinct**](https://millionrounds.com/company/instinct) Instinct® is a rapidly growing, family-owned marketer and manufacturer of science-based 100% natural pet food for dogs and cats. United States $1.3B - [**The Farmer's Dog**](https://millionrounds.com/company/the-farmer-s-dog) The Farmer’s Dog is a New York-based subscription service that delivers fresh, human-grade dog food made with USDA-certified ingredients. United States $101M - [**Sploot Veterinary Care**](https://millionrounds.com/company/sploot-veterinary-care) Sploot Veterinary Care offers primary and urgent care services that include surgeries, dental, preventive, and wellness treatment for pets. United States $40M - [*GC* **Golden Child**](https://millionrounds.com/company/golden-child) Golden Child is a Miami-based premium fresh dog food brand. United States $37M - [**PetPlate**](https://millionrounds.com/company/petplate) PetPlate is a direct-to-consumer subscription service that delivers fresh-cooked, human-grade dog food. United States $23M - [**Anivive**](https://millionrounds.com/company/anivive) Anivive Lifesciences, Inc. United States $20M - [**Smalls**](https://millionrounds.com/company/smalls) Smalls is a cat-first brand founded in 2016, based in New York City. United States $19M - [*BP* **Bond Pet Foods**](https://millionrounds.com/company/bond-pet-foods) United States $19M ### Veterinary care 28 startups · $578M raised - [**Veterinary Emergency Group**](https://millionrounds.com/company/veterinary-emergency-group) Veterinary Emergency Group provides animals and their families with timely medical care for acute problems at times when pets need it. United States $100M - [**Snout**](https://millionrounds.com/company/snout) Snout is a pet health and wellness company that operates a digital platform focused on making veterinary care and preventive servi United States $100M - [**Petfolk**](https://millionrounds.com/company/petfolk) Petfolk is a veterinarian-led veterinary healthcare company focused on enhancing the pet care experience. United States $76M - [**PetDx**](https://millionrounds.com/company/petdx) PetDx is a veterinary-focused organization dedicated to improving canine healthcare through liquid biopsy technology. United States $62M - [**Vetsource**](https://millionrounds.com/company/vetsource) Vetsource is a data-driven pet health technology company based in Portland, Oregon. United States $50M - [**The Vets**](https://millionrounds.com/company/the-vets) The Vets is a U.S.-based veterinary care company that specializes in mobile and home-visit pet veterinary services. United States $40M - [**Small Door**](https://millionrounds.com/company/small-door) Small Door Veterinary is a membership-based veterinary care company based in New York City. United States $35M - [**Koala Health**](https://millionrounds.com/company/koala-health) Koala Health is a digital pet health company based in Boston, Massachusetts, founded in 2021. United States $20M ### Pet insurance 8 startups · $40M raised - [**Companion Protect**](https://millionrounds.com/company/companion-protect) Companion Protect is a technology and services firm that specializes in pet healthcare solutions. United States $20M - [**Embrace Pet Insurance**](https://millionrounds.com/company/embrace-pet-insurance) Embrace Pet Insurance is a provider of pet insurance policies for dogs and cats. United States $5.3M - [**Rainwalk Technology**](https://millionrounds.com/company/rainwalk-technology) Rainwalk helps insurers increase customer retention and build a new revenue stream using its white label, turn-key pet insurance product. United States $4.3M - [**Eusoh**](https://millionrounds.com/company/eusoh) Eusoh was a community-based pet health cost-sharing platform founded in 2017 by Dr. United States $3.3M - [**Odie Pet Insurance**](https://millionrounds.com/company/odie-pet-insurance) Odie Pet Insurance is a national pet health insurance brand founded in 2019 and headquartered in Scottsdale, Arizona, with additio United States $3.0M - [**Wagmo**](https://millionrounds.com/company/wagmo) Wagmo is a New York City-based pet healthcare benefit provider, founded in 2017 by Christie Horvath and Ali Foxworth. United States $3.0M - [**Figo Pet Insurance**](https://millionrounds.com/company/figo-pet-insurance) Figo Pet Insurance develops a cloud-based pet insurance platform designed to provide pet healthcare services. United States $900K - [**Petinsurancequotes.com**](https://millionrounds.com/company/petinsurancequotes-com) Compare plans and pet insurance quotes from all the best companies in the U.S. United States $200K ### Pet products and devices 8 startups · $151M raised - [**Tile**](https://millionrounds.com/company/tile) Tile, Inc. United States $126M - [**Petcube**](https://millionrounds.com/company/petcube) Petcube is a technology company focused on enhancing pet care through innovative smart devices. United States $12M - [**Tuft + Paw**](https://millionrounds.com/company/tuft-paw) Tuft + Paw provides modern cat furniture designed to sleep, climb, scratch, play, and litter in. United States $4.8M - [**Only Natural Pet Store**](https://millionrounds.com/company/only-natural-pet-store) Only Natural Pet Store operates a chain of stores that sell natural pet care products and supplies for dogs and cats. United States $3.5M - [**doggyloot**](https://millionrounds.com/company/doggyloot) Doggyloot, based in Chicago, Illinois, was founded in February 2011 as a pet e-commerce company focused on dog owners. United States $2.5M - [**Buttonsmith Inc.**](https://millionrounds.com/company/buttonsmith-inc) Buttonsmith Inc. United States $1.1M - [**Waggit**](https://millionrounds.com/company/waggit) Waggit is a pet technology company based in Boulder, Colorado, specializing in smart health and GPS monitoring solutions for dogs. United States $1.0M - [**Tailbox**](https://millionrounds.com/company/tailbox) Tailbox is an Indian pet startup providing high-quality pet products and expert advice to support pet parents. United States $350K **How this map is made.** Every startup here has raised money in rounds we track, and is based in United States. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in pet tech, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026. ## More market maps [All maps](https://millionrounds.com/market-maps) [Market map **Pet tech market map** 250 startups · 5 segments · $4.6B](https://millionrounds.com/market-maps/pet-tech-market-map)[Market map · Europe **Pet tech market map: Europe** 76 startups · 4 segments · $706M](https://millionrounds.com/market-maps/pet-tech-europe-market-map)[New wave **New pet tech startups, founded 2020 on** 61 startups · 3 segments · $535M](https://millionrounds.com/market-maps/new-pet-tech-startups-market-map)[Market map · United Kingdom **Pet tech market map: United Kingdom** 33 startups · 3 segments · $332M](https://millionrounds.com/market-maps/pet-tech-united-kingdom-market-map)[Raised in 2026 **Pet tech startups that raised in 2026** 25 startups · 3 segments · $1.6B](https://millionrounds.com/market-maps/pet-tech-raised-2026-market-map)[Market map · London **Pet tech market map: London** 21 startups · 3 segments · $241M](https://millionrounds.com/market-maps/pet-tech-london-market-map) ## Who backs pet tech? 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