# New B2B Marketplaces Startups Founded Since 2020: Market Map 2026 (11 Companies)

> 11 B2B marketplaces startups founded in 2020 or later, mapped in 3 segments, best-funded first: $526M raised. Updated nightly.

Source: https://millionrounds.com/market-maps/new-b2b-marketplaces-startups-market-map (Millionrounds; every figure on the page links to its filing or article)

## Services and talent

5

- [Whop](https://millionrounds.com/company/whop)
- [TripWip](https://millionrounds.com/company/tripwip)
- [OpenLaw](https://millionrounds.com/company/openlaw)
- [Glencoco](https://millionrounds.com/company/glencoco)
- [AuraPura](https://millionrounds.com/company/aurapura)

## Industrial and manufacturing

3

- [Scimplify](https://millionrounds.com/company/scimplify)
- [Autobia](https://millionrounds.com/company/autobia)
- [Timberhub](https://millionrounds.com/company/timberhub)

## Retail and wholesale

3

- [Passionfroot](https://millionrounds.com/company/passionfroot)
- [BackChannel](https://millionrounds.com/company/backchannel)
- [Markato](https://millionrounds.com/company/markato)

## Segment by segment

### Services and talent

5 startups · $410M raised

- [**Whop**](https://millionrounds.com/company/whop) Whop is a social commerce platform and online marketplace based in Brooklyn, New York. United States $400M
- [**TripWip**](https://millionrounds.com/company/tripwip) TripWip is a Uruguayan Mobility-as-a-Service (MaaS) platform and peer-to-peer car rental marketplace. Uruguay $4.2M
- [**OpenLaw**](https://millionrounds.com/company/openlaw) OpenLaw is a legal technology platform that connects individuals and businesses with vetted attorneys through AI-driven matching. United States $3.5M
- [**Glencoco**](https://millionrounds.com/company/glencoco) Glencoco is a New York-based B2B marketplace founded in 2022 that connects companies with fractional, remote sales development rep United States $1.5M
- [**AuraPura**](https://millionrounds.com/company/aurapura) AuraPura specializes in B2B scent marketing and car scenting solutions, providing a unique fragrance experience for vehicles. Brazil $550K

### Industrial and manufacturing

3 startups · $83M raised

- [**Scimplify**](https://millionrounds.com/company/scimplify) Scimplify is a science-first, full-stack platform based in Bengaluru, India, that connects specialty chemical manufacturers with i India $65M
- [**Autobia**](https://millionrounds.com/company/autobia) Autobia is a Saudi-based B2B marketplace founded in 2021, focused on enhancing after-sale automotive businesses. Saudi Arabia $12M
- [**Timberhub**](https://millionrounds.com/company/timberhub) Timberhub is a digital B2B marketplace based in Amsterdam, founded in 2022. Netherlands $5.6M

### Retail and wholesale

3 startups · $33M raised

- [**Passionfroot**](https://millionrounds.com/company/passionfroot) Passionfroot is a Berlin-based, AI-powered B2B creator marketing platform founded in 2021. Germany $19M
- [**BackChannel**](https://millionrounds.com/company/backchannel) Backchannel is a Brazilian B2B marketplace founded in 2024 and based in São Paulo. Brazil $9.5M
- [**Markato**](https://millionrounds.com/company/markato) Markato is the premier wholesale marketplace for discovering a curated selection of international brands from across the globe. Singapore $5.0M

**How this map is made.** Every startup here has raised money in rounds we track, and was founded in 2020 or later. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in B2B marketplaces, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026.

## More market maps

[All maps](https://millionrounds.com/market-maps)

[Market map **B2B marketplaces market map** 30 startups · 5 segments · $821M](https://millionrounds.com/market-maps/b2b-marketplaces-market-map)[Raised in 2026 **B2B marketplaces startups that raised in 2026** 12 startups · 3 segments · $607M](https://millionrounds.com/market-maps/b2b-marketplaces-raised-2026-market-map)[Market map **Marketing tech market map** 1,963 startups · 7 segments · $41B](https://millionrounds.com/market-maps/marketing-tech-market-map)[Market map **Fintech market map** 1,633 startups · 8 segments · $139B](https://millionrounds.com/market-maps/fintech-market-map)[Market map **Vertical AI market map** 1,352 startups · 8 segments · $38B](https://millionrounds.com/market-maps/vertical-ai-market-map)[Market map **Crypto and Web3 market map** 1,297 startups · 8 segments · $33B](https://millionrounds.com/market-maps/crypto-and-web3-market-map)

## Who backs B2B marketplaces?

Open any company for its rounds and investors, or search the investors behind these startups in the app, with filters, lists and exports.

[Find their investors](https://millionrounds.com/login?join=1&next=/app/investors)[Top lists](https://millionrounds.com/top-lists)
